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When Apple Inc. (AAPL) released its newest generation iPhone, the iPhone 4, it was received just as well as all the previous models. People waited in lines for hours, and those who were shut out on the first day had weeks of waiting to get their hands on the new precious iPhone.
Unfortunately users started to complain about the phone's reception which led Apple to launch a "free bumper case" program aimed at correcting the problem. The free bumper cases did appear to correct the problem, but now Apple has now decided to discontinue the program.
Since hitting a high of $279.01 on June 21, Apple shares have dropped over 7.7% to close Thursday at $251.45. This morning, ahead of its iPhone 4 press conference, Apple shares fell 0.7% by noon trading. The iPhone 4, which was to be yet another smashing success has become a somewhat sore issue. While at first sales of the new phone once again blew past expectations, 
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