It's been brewing ever so slowly, but AnnTaylor Stores Corp. (NYSE: ANN) has finally been able to show the results of its efforts. Shares of AnnTaylor soared about 13% today after the women's apparel chain raised its first-quarter earnings forecast.

The company said that better-than-expected results at its LOFT stores as well as lower inventories and better expense management overall contributed to the results. Yes, surprising investors is always good, but it's also always good to remain a little cautious with such news. The company itself warned about the rest of the year, leaving its full-year forecast unchanged.

Of course, the question is what's ahead for AnnTaylor. One answer already came today from the company when it said it would shelve a new store concept targeting baby boomers. But following the success of LOFT, the retailer is aggressively launching an outlet version of the brand. Is it smart? It certainly seems that in the current economic climate increasing lower-priced offerings would allow AnnTaylor to keep cash-strapped customers while offering them budget clothes in a familiar brand.

For 25 years, Steven Halpern, editor of TheStockAdvisors.com, has surveyed the leading financial newsletter advisors asking for their favorite stocks for the coming year. This article is one of 100+ ideas in the Best Stocks for 2008 report.

"My 'home run' speculation for 2008 is The Buckle (NYSE: BKE), a retailer of medium- to better-priced casual apparel, footwear and accessories for fashion-conscious young men and women," says value investor Charles Mizrahi, editor of Hidden Values Alert.

"The company focuses on personal service, including free alterations, free gift-wrapping,easy layaways, the Buckle private-label credit card and a frequent shopper program. The Buckle operates 350 retail stores in 38 states. Most stores are located in regional, high-traffic shopping malls and lifestyle centers.

"The balance sheet is strong with $157 million in cash and current liabilities of only $56 million. Net profit margin is 11.5%, in line with previous years. The company has no long-term debt, and management and directors own 56.1% of outstanding shares.

"BKE is a good company, and a price of $32 or less per share represents very good value. If BKE can grow earnings at 11% per annum and maintain a P/E of 15, the stock will handsomely reward investors in the next five years."

With earnings due out tomorrow, only those comfortable with potential near-term volatility should consider Mark Fightmaster's recommendation for Under Armour (NYSE: UA). Nevertheless, the analyst with Schaeffer's Investment Research says, "I am a raging bull when it comes to this athletic apparel firm."

He explains, "Under Armour has a lot going for it. UA darn near has the market cornered when it comes to performance apparel. Its marketing is aggressive and catchy, and it was the innovator, not the imitator."

"Walk into your local sporting goods store or look at UA's internet site," he notes, and "check out the ducats you need to shell out for one of the company's shirts."

The advisor continues, "Okay, now let's take a look at UA's technical merits and see if my bullish enthusiasm is warranted. The shares are positioned above potential support at their 50-week moving average. Since its inception, UA has finished just one week below this trendline, which is rapidly ascending into the technical picture to provide support."

Move over Coach (NYSE: COH). Prada may be planning its own IPO. According to the Financial Times, CEO Patrizio Bertelli has hinted that the Prada could go public in the next year, and it's currently looking for an investor relations director.

The Italian company may need the cash to expand aggressively into China, Brazil, and India, as well as to increase its presence in the United States and in Japan. Based on its sale of 5% of the company to Intesa Sanpaolo last year, the company is worth at least $2.7 billion. Given sales of about $1.9 billion in 2006, that would give the stock a pretty conservative price/sales multiple.

Considering the recent strength of Coach, this is an IPO that investors would probably be hungry for -- I may have to buy my mother a few shares. If you're going to invest in fashion and apparel stocks, I think the high-end names are the way to go. Companies like Crocs (NASDAQ: CROX) that don't have strong, established brands could see their competitive advantages wane as competitors move in in search of their high margins. Prada seems to have a pretty good moat.