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Apple (AAPL) iPhone launches in UK on O2 network

Our sister site The Unofficial Apple Weblog has been liveblogging the London Apple Inc. (NASDAQ: AAPL) announcement that the iPhone will be available in the UK. The iPhone will launch November 9th and will cost £269. The exclusive carrier will be O2, and contracts will be £35, £45 or £55 respectively and include WiFi at The Cloud hotspots.

This is the first step of Apple's worldwide rollout. Apple indicated that it expected to sell 1 million devices by the year's end, which it has already met, and 10 million in 2008. Getting a foot in the door in Europe is the first step in making that goal happen even sooner.

Apple after the bell 9/28/2006: Zune announcement buoys Apple stock

Apple ended the day at $77.01, up 60 cents and 0.79%. The big news today was that Microsoft finally set a price point on it's Zune 'iPod Killer' digital player, and the market doesn't seem impressed enough to dock Apple's price. It's quite clear investors don't seem all that worried. In fact Apple's price picked up as the announcement concerning the Zune was trickling out throughout the morning news. If that isn't a sign of how strong iPod brand belief is for the Apple stock future, what is?

The other piece of news for Apple was the announcement of a royalties agreement in the UK that should smooth over differences in digital music downloading over there.

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