This post is part of our Ads Gone Bad series. Share your thoughts and memories of this ad in the comments, and be sure to check out our other posts on marketing gone wrong.

Blending cultures is a particular challenge for advertisers. How do they appeal to one culture without offending others, who may misunderstand references and not recognize noted figures featured in ads? These are questions that Cablevision (NYSE: CVC) is probably asking.

To market its "Triple Play" offering (bundled cable, broadband, and telephone), the company hired globalWorks to create ads featuring the music and stars of reggaeton. Reggaeton, urban music that became popular with Latin American young people in the 1990s, is a fusion of Caribbean reggae and Latin forms such as salsa with rap and hip-hop.

Continue reading Ads Gone Bad: Cablevision's Triple Play doesn't play

Ads Gone Bad: Cablevision's Triple Play doesn't play originally appeared on BloggingStocks on Wed, 10 Sep 2008 16:40:00 EST. Please see our terms for use of feeds.

This post is part of our Ads Gone Bad series. Share your thoughts and memories of this ad in the comments, and be sure to check out our other posts on marketing gone wrong.

Thanks to our unfortunate history with slavery and the subsequent economic slavery imposed on minority Americans, we as a nation are very sensitive to charges of racism. So sensitive, in fact, that advertisers are often accused of such transgressions for the slightest intimation. Six Flags (NYSE: SIX), the amusement park chain, found this out recently.

The park created what I thought was a clever series of ads contrasting the humdrum routine of ordinary life with the thrills to be found at a Six Flags park. For example, one ad showed a lumpy teen attempting to dance, another a chortling woman teasing her cat with a laser pointer, both compared to gleeful coaster riders at Six Flags.

Continue reading Ads Gone Bad: Six Flags not so much fun

Ads Gone Bad: Six Flags not so much fun originally appeared on BloggingStocks on Wed, 10 Sep 2008 08:00:00 EST. Please see our terms for use of feeds.

This post is part of our Ads Gone Bad series. Share your thoughts and memories of this ad in the comments, and be sure to check out our other posts on marketing gone wrong.

I have watched this controversial advertisement for the Public Storage Co. over and over and I take no offense. Spike has portrayed it as the most anti-Semitic "worst ever" commercial, but I do not see it that way. Given my father is a survivor of the Holocaust (Warsaw Ghetto and all) and I have grown up with many accounts of murderous atrocities and learned of, and experienced, many more anti-Semitic accounts, I think Spike is way off base with this one.

Continue reading Ads Gone Bad: Public Storage anti-semitic -- 'the worst ever'

Ads Gone Bad: Public Storage anti-semitic -- 'the worst ever' originally appeared on BloggingStocks on Tue, 09 Sep 2008 15:55:00 EST. Please see our terms for use of feeds.

This post is part of our Ads Gone Bad series. Share your thoughts and memories of this ad in the comments, and be sure to check out our other posts on marketing gone wrong.

One could question whether there could be an ad so controversial as to harm the fortunes of haute couture shops. Certainly, noted fashion house Dolce & Gabbana has tested that hypothesis with an ongoing series of sex-charged ads, one of which caused an Italian minister to accuse it of inciting gang rape.

That particular shot, in which a nubile young lady is pinned down by her wrists by a virile male under the interested gaze of several other men, was singled out for its intimation of violence toward women. Other ads by B&G have heavily homoerotic content, and one, a tableau of soldiers posed around a particularly attractive male with a bullet hole in his forehead, has even been thought by some to play on the naughty joys of necrophilia.

Continue reading Ads Gone Bad: Dolce & Gabbana proves (yet again) that sex sells

Ads Gone Bad: Dolce & Gabbana proves (yet again) that sex sells originally appeared on BloggingStocks on Sat, 06 Sep 2008 12:00:00 EST. Please see our terms for use of feeds.