Posts with tag banner advertising
In a recent piece on C/NET, there's some chatter that the mortgage mess will ultimately lower online spending -- taking some of the wind out of biggies like Google Inc. (NASDAQ: GOOG) and Yahoo! Inc. (NASDAQ: YHOO).
Hey, just based on my own browsing, I'm not seeing many mortgage banners. So should we be worried?
I had a chance to interview Frank Addante, who is a veteran of the online advertising world. He sold one of his companies to DoubleClick and his latest gig is The Rubicon Project.
Continue reading Mortgage meltdown - to spread to online ads?
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