On tonight's episode of "Mad Money," host Jim Cramer discussed a situation where he wondered if it was too late, or only the end of the beginning. Buffalo Wild Wings (BWLD) rose a huge 20% after reporting earnings and it is still a Buy at $50. He said it is even more of a Buy at $50 than it was at $42, and even though that sounds weird, it is true.

Cramer noted its small $500 million market cap and small float of only 7.4 million shares. He said there were many shorts going into the earnings. He warned that if you are very conservative or nervous, then this is a "Don't Buy!" The company doesn't give quarterly guidance, and doesn't set targets.

Cramer also likes the business. He did a taste test and said the Buffalo Wild Wings are hotter than Hooters and they are branding themselves as a family wings place. He said this is a family friendly place where you can stay sober and eat wings with the kids -- unheard of previously.

He says the sauce is the difference from this and other wing joints because Buffalo Wild Wings has 14 sauces and only 24% of sales actually came from wings. He said this is a regional to national story. The chain is in 36 states with only 400 stores, but most are in the Midwest. He said you even get more growth here than you do with Panera.

Cramer said you better only buy on limit orders and on pullbacks, and best not to buy it in after-hours.