Tyson Foods (NYSE: TSN) really improved its fortunes in Q3. Last year at this time, Tyson earned 3 cents per share. This year, the food company, famous for its chicken brand, made 35 cents per share. Sales actually dipped a little under 3%, but management is diligently fighting the good fight when it comes to efficiencies. Both costs of sales and selling, general and administrative expenses went down.

According to Bloomberg, the adjusted income of 33 cents per share simply blazed past Wall Street's expectations. The call was for 22 cents per share. You've got to like that. Higher prices for poultry helped the quarter.

When the economy gets tough, eat fried chicken. This must be the mantra of many Britons; at least, that's the way Yum! Brands (NYSE: YUM) is betting. The company this weekend announced it was opening 200 to 300 new stores in north England and south Wales over the next few years, increasing its current concentration by about 30%. On top of relatively good earnings reported for the fiscal fourth quarter earlier this month, Yum! Brands is looking almost ... optimistic. Could it be?

It could. Not only is KFC opening outlets in England and China as the rest of the world cowers in job-cutting fear of the Things To Come, but the stock is in a hopeful place; at about $28.70 this afternoon, up 0.24% on the day and, having recovered from a low near $22 in November 2008, seemingly headed in an upward arc toward its year-ago territory above $35. At this price, and with this great hope for the future, KFC could be a good buy.

If one is honest with oneself, she will recognize that the most exotic ingredients in her Italian-themed frozen foods are likely the plastic trays they're packaged in. A new recall for Lean Cuisine frozen chicken meals ("approximately" 879,565 pounds of them) offers the addition of one more exotic ingredient: "foreign matter," namely bits of hard plastic of unknown origin that caused at least one injury.

The company which packaged the products, Nestle Prepared Foods Company of Springville, Utah, is voluntarily recalling the products after several consumer complaints and the lone injury. The three meals that are part of the recall are the 10.5-ounce "chicken mediterranean" pictured here; 9.5-ounce "pesto chicken with bow-tie pasta" and 12.5-ounce "chicken tuscan." Further information about specific bar codes and sell-by dates can be found at the USDA Food Safety and Inspection Service.

While this is in no way a serious health risk, the enormous size of the recall and the timing -- coming in an environment in which budget-conscious consumers are beginning to question the true "convenience," nutritional value and safety of packaged food -- will be somewhat harmful for the convenience food industry as a whole. As someone who is taking a more cautious eye toward the food she is feeding her family, I have been asking questions such as, "if pieces of hard plastic weren't even recognized until consumers complained, what invisible ingredients have been slipping through without reparation or admittance?" In food, that what you can't see; and don't recognize for many years; is the most harmful of all.

Tyson Foods, Inc. (NYSE: TSN) reported, according to this source, a decent quarter in terms of bottom-line profit, but it wasn't enough to satisfy Wall Street. Sales rose almost 10% to $7.2 billion. And net income on an adjusted basis came in at $0.15 per share. That represented pretty good growth over last year's profit figure. But you know, it didn't really matter for two reasons. One, the call by the analyst community was for four more pennies. Two, guidance was not tasty at all. Management sees further pressures coming, and the aforementioned source mentions that the fulfillment of debt obligations is an issue.

A tough environment for chicken has been plaguing Tyson. Not only that, but a look at the company's press release shows that operational cash flow took a huge dive over the last twelve months, dropping roughly 58% to $288 million. There was no free cash for the year to support the dividend obligations. That isn't too encouraging.

The bottom line on Tyson, which competes with the also-struggling Pilgrim's Pride (NYSE: PPC), is that it isn't a buy, at least not from where I sit. I know there will be investors out there who will see some value in the situation, but I cannot, at least not at this time. No, I'm not saying that I think Tyson will disappear. However, there are better ideas out there if you're looking to play the supermarket game over a long-term basis. There's Procter & Gamble (NYSE: PG), Kraft (NYSE: KFT), and Campbell Soup (NYSE: CPB), to name some examples. As I write this, Tyson's stock is down over 11%. Might we see a bounce in the next few days? Sure. But I'm not brave enough to step in with this one.

Disclosure: I don't own any company mentioned; positions can change at any time.

This post is part of our Big Company, Small Town series, featuring large companies and the small towns in which they are headquartered.

Pilgrim's Pride's home roots in the small town of Pittsburg, Texas, perhaps explain why it is the largest chicken producer in the U.S., even ahead of competitor Tyson Foods, Inc. (NYSE: TSN) in Arkansas. In 1946, Lonnie "Bo" Pilgrim dressed like a standard Pilgrim and tucked a small chicken under his arm when completing orders for customers. He gave away free chicks when he sold chicken feed as a way to expand his market for chicken feed. As of today, Pilgrim's Pride operates chicken processing plants in 13 states and Mexico and processes 44 million chickens per week, resulting in 9 billion pounds of chickens per year and over 528 million chicken eggs per year.

Pilgrim's Pride's operations are almost exclusively located in the U.S. close to its farms, and it has become the second-largest chicken supplier to Mexico as well. It does have processing plants in Mexico and Puerto Rico. Along with such huge chicken-producing numbers come a few problems, as a huge product recall in 2002 due to Lysteria contamination killed seven people and made over 40 customers sick. In 2004, more than 24,000 hens were destroyed after a strain of avian flu was found in Hopkins County, Texas.

Pilgrim's Pride is still based in the same location where it was founded over 60 years ago, but today stands as a completely vertically-integrated company: it owns every process and facility from egg to table, as it says. Wal-Mart Stores Inc. (NYSE: WMT), Publix Super Markets (OTC: PUSH) and KFC, a division of Yum! Brands (NYSE: YUM) ,can be counted as some of Pilgrim's Pride's largest customers.

Be sure to check out more Big Company, Small Town posts.

This post is part of our Battle of the Brands feature. Let us know which brand you prefer, and check out other Battle of the Brands posts.

Ahhhh... Kentucky Fried Chicken from the Colonel. Then it became KFC. Now it's Kentucky Fried Chicken again. Any way you slice it, they have some awfully good chicken and the most delicious gravy ever. Please don't tell me how many calories I'm eating or whether I'm next on the heart attack list thanks to all the fat.

Kentucky Fried Chicken is one of multiple restaurants under the Yum! Brands (NYSE: YUM) umbrella, which also includes Pizza Hut, Taco Bell, and Long John Silver's. The menu has changed a bit over the years, but the mainstay of KFC will always be the chicken dinners. You can currently get your chicken in original or extra crispy. Or you can choose the more modern chicken strips or popcorn chicken.

Popeye's Chicken, owned by AFC Enterprises (NASDAQ: AFCE), refers to itself as "New Orleans Chicken." With over 1,900 stores open at the end of 2007, Popeye's provides a little more variety in addition to the standard chicken meals. Of particular interest are the "Louisiana Legends," which include Creole, Jambalaya, Etoufee, and Smothered Chicken.

For a true chicken experience, I think KFC is the way to go. But if you prefer to spice it up and get a little New Orleans style food with your chicken, Popeye's is your brand of choice!

Vote in our poll for KFC or Popeye's as your preferred brand, and let us know in the comments why you love it.

Yum Brands (NYSE: YUM) has an exciting new plan to revive its sagging KFC chain: moving the emphasis away from fried chicken.

Now wait a minute you say: How can Kentucky FRIED CHICKEN possibly re-invent itself as what CEO hopes will be a "nonfried chicken platform."

I doubt that it can, although I understand the temptation. Fried chicken has become synonymous with poor health and KFC has tried to change that image by changing its name from Kentucky Fried Chicken to KFC.

Does Yum really think people are that stupid -- or that KFC will be able to re-establish itself as something other than a fried chicken joint? What's the point of even trying? That is KFC's brand. If you want to make it into a non-fried chicken restaurant, why not just start a new chain?

The fact is that KFC will in all probability sink or swim as a fried chicken restaurant -- radical reinventions of brands that are synonymous with one product almost never work.

Yum is trying to turn hula hoops into Furby's.

Tyson Foods Inc. (NYSE:TSN) shares are up after the chicken, beef, and pork processor reported better-than-expected second-quarter results. The company posted $0.31 EPS, well above the $0.25 First Call estimate and well above a loss posted in Q2 2006. Revenues rose almost $600 million to $6.96 billion, also above the $6.74 billion estimate.

To top it off, the company also raised annual EPS guidance from $0.65 to $0.90 to $0.82 to $0.92. It appears the cost cutting and containment measures are working. The company has closed some processing plants, installed spending caps, and you haven't even heard press on major labor violations in a long time. The company's operating income improved in all operations including its prepared foods unit.

The company is also in the midst of a 'quasi-healthier' launch with its "Raised Without Antibiotics and Any'tizers(tm)" and is also in a renewable fuels venture based on leftover animal fat products that would otherwise end up in landfills.

The other good news here is that it has all the distribution channels in place, and it still has major brand recognition. The reason this is important is that the company noted a higher feedcost being offset by it raising its own sales prices.

Tyson has greatly improved its position from its woes a few years ago. Shares are up 50% from yearly lows and closer to recent highs. At $21.60, that's much closer to the $24.32 high over the last 52-weeks. This one sounds good enough, I think I'm having some chicken for lunch.

Jon Ogg is a partner at 24/7 Wall St.; he does not own securities in the companies he covers.

Cage-free eggs are the latest forefront in the constant PR campaign of many leading retail companies to be seen as the humanest, the most animal-friendly, the most vigilant about the health of its products. As indication of the bigness of this particular buzz-phrase, several weeks ago, Burger King Holdings Inc. (NYSE: BKC) announced a switch to both cage-free eggs and pork products. So important is the issue that when Portland, Oregon fast food chain Burgerville broadcast their own switch to cage-free, local media cried, when will Starbucks Corporation (NASDAQ: SBUX) switch all the eggs in its products (including its popular breakfast sandwiches) to cage-free?

The answer could be far more muddled than (for instance) the coffee giant's recent changeover to hormone-free milk or trans-fat-free baked goods. Here's the thing: it's not necessarily assured that cage-free eggs are the be-all and end-all of chicken humanity. And the costs go far beyond a little extra space.

This is not to say that I disagree with cage-free eggs, quite the contrary: I recently began raising chickens (Bella, Mathilda and Twitter are now six weeks old, and were recently joined by baby "sisters" Gilda and Genevieve) much because of the considerable health and taste benefits of cage-free eggs. Ideally (and in my own backyard), chickens who are not confined to cages get more exercise and a more balanced diet, including greens (they love blackberry and dandelion leaves). The eggs are therefore packed with good vitamins, making the yolks more orange and the shells sturdier -- whether brown, white, or pinkish.

But not all cage-free chickens are raised equally.

Yum! Analysts and investors alike eagerly gobbled up the first quarter earnings surprise for Yum! Brands (NYSE: YUM), sending the stock up 6%, to $66.91 as of late afternoon, an increase of $3.79. The shares were briefly over $69, an all-time high for the company. The 70 cents-per-share profit was a 14% increase from the year-ago quarter and six cents ahead of analyst consensus.

The favorable results are even more of a surprise given that Yum! has taken several hits with its brands this year, from a rat infestation at a combined Taco Bell/KFC restaurant in New York to a lawsuit over the E-coli outbreak of Q4 2006, and has yet to discover any benefit from the removal of trans fat at its KFC restaurants.

Despite all the world's concentration on the obesity epidemic, the rise in popularity of organic foods, and the general frowning-upon marketing of fast food and other unhealthy choices to children; it seems like a great time to be the owner of some fast food stock.

[Photo kanepsphotography.]

Yum! Brands Inc. (NYSE:YUM) KFC is having some fun at rival Wendy's International Inc.'s (NYSE:WEN) expense.

KFC's will be giving away samples of the Colonel's Crispy Strips on January 29 to celebrate the fact that Wendy's has removed Homestyle Chicken Strips from its menu, according to a press release from the Louisville-based company. This bit of corporate benevolance will be touted in an advertisement in USA Today. I'm sure the folks at Wendy's are hanging their heads in shame.

As McDonald's Corp.'s (NYSE:MCD) recent blowout quarter underscores, chicken is big business for the fast-food companies. Notice how Yum Brands is taking a shot at Wendy's and not the home of the golden arches.

Still, my advice to investors and consumers who are in need of fast-food chicken is to head over to their local Chick-fil-a. Not only is the chicken good, but so are the Waffle fries. The company, which claims it was first with the "nugget concept,: operates 1,280 restaurants in 37 states and Washington. D.C. Last year, its sales were $2 billion, up from $1 billion in 2000.

Some of you laughed when Sheldon Liber pointed to sales of art and crafts in Venice Beach, Calif., as a leading economic indicator -- and some of you (like me) thought it prescient. I couldn't help agreeing, as I'm dialed into the crafts scene here in Portland, Ore., and have watched a startling decline in artsy-fartsy sales since last fall.

Reading today's MarketBeat from The Wall Street Journal [subscription required], then, I found the latest kooky indicator: Bobby. More to the point, the sales of Bobby's grilled chickens. He owns and operates a lunch grill somewhere in the Great Lakes, and his business has fallen sharply, despite lowering his price-per-lunch plate from $7 to $6.25. Notably missing amongst his regulars: the blue-collar workers.

Blogger Jeff Matthews discovered Bobby, and he believes Bobby's chicken sales are an indicator. He writes, "Being in the Midwest, and being a half-dozen hours north of Detroit, what we have here is the real-life impact of those GM and Ford oops-we-make-gas-guzzlers-and gas-is-$3.00-a-gallon headlines, multiplied across dozens of factories and thousands of lives dependent on those companies and their gas guzzlers for work." Matthews believes we'll see the impact in GM, Ford, Toll Brothers, Centex Homes, Lowes, Home Depot.

I'm fascinated to see if these theories end up being correct. Could a slowdown be in the works for the fall?