BloggingStocks http://www.bloggingstocks.com BloggingStocks http://www.blogsmithmedia.com/http://www.bloggingstocks.com/media/feedlogo.gif BloggingStocks http://www.bloggingstocks.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[This week in Advertising Age - bypassing the airport screeners]]>http://www.bloggingstocks.com/2007/09/17/this-week-in-advertising-age-bypassing-the-airport-screeners/http://www.bloggingstocks.com/2007/09/17/this-week-in-advertising-age-bypassing-the-airport-screeners/http://www.bloggingstocks.com/2007/09/17/this-week-in-advertising-age-bypassing-the-airport-screeners/#commentsFiled under: , , , , ,

Clear, the FAA-approved E-Z pass-like program for air travelers that allows them to bypass the screening and feel-up process, is preparing to launch its first marketing campaign.

Procter & Gamble (NYSE:PG) has assembled a sketch-comedy cast to prep a pilot for a television show that will promote its products. If it works, the advertainment could be picked up by a cable network.

Honda (NYSE:HMC) is hot to move beyond its dominance of boomer buyers to reach Gen-Xers. The median age of Accord buyers is 54, and the company hopes to pull in a younger skew for the redesigned Accord. Watch the ads for more flash and contemporary music.

The Admarket index of the top 50 marketer, media and agency companies is down 4.3% from its 52-week high. Biggest losers are Valassis (NYSE:VCI) (-54%), McClatchy Co. (NYSE:MNI) (-49.9%) and ValueClick (NASDAQ:VCLK) (-41.3%).

Toyota (NYSE:TM) is leveraging its heightened NASCAR involvement (Joe Gibbs' team- he'll get 'er done!) with a new ad campaign. The company hopes to convince this country's car buyers that Toyota is an American brand.


This week in Advertising Age - bypassing the airport screeners originally appeared on BloggingStocks on Mon, 17 Sep 2007 17:30:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>advertisingbrandingclearhondamarketmcclatchymnitoyotavalassisvalueclickvciMon, 17 Sep 2007 17:30:00 EST<![CDATA[Wayne Pace cleared of being 'Sugar Daddy' by ... Time Warner]]>http://www.bloggingstocks.com/2006/06/29/wayne-pace-cleared-of-being-sugar-daddy-by-time-warner/http://www.bloggingstocks.com/2006/06/29/wayne-pace-cleared-of-being-sugar-daddy-by-time-warner/http://www.bloggingstocks.com/2006/06/29/wayne-pace-cleared-of-being-sugar-daddy-by-time-warner/#commentsFiled under: , , ,

Did you hear that CBS is coming out with a new CSI franchise? It's called CSI: Time Warner Center. Yeah.

Time Warner (not the police, not the SEC, not Ernst & Young) late yesterday announced that they had cleared CFO Wayne Pace of having used company funds to support accused madam Andrea Schwartz, or of having done anything illegal. Assisted by "outside advisors," of course.

Pace was not cleared of having been Schwartz' friend, lover or sugar daddy, it should be noted: he was simply cleared of doing wicked things with company money. Which is always a good thing.

Wayne Pace cleared of being 'Sugar Daddy' by ... Time Warner originally appeared on BloggingStocks on Thu, 29 Jun 2006 14:01:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>andrea schwartzAndreaSchwartzcfoclearhigh-priced hookerHigh-pricedHookermadampacepace clearedpace prostitutePaceClearedPaceProstituteprostitutesexsugar daddySugarDaddytime warnerTimeWarnerwayne paceWaynePaceThu, 29 Jun 2006 14:01:00 EST