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Ads Gone Bad: Dog lovers not so fond of Verizon ad

This post is part of our Ads Gone Bad series. Share your thoughts and memories of this ad in the comments, and be sure to check out our other posts on marketing gone wrong.

Verizon made an ad this summer showing a guy scaling a junkyard fence to get his hands on an LG Dare phone, only to run into two junkyard dogs -- chained and snarling pit bulls. Pit bull lovers didn't like the casual depiction of animal neglect and cruelty. Animal rights groups have been working for a long time to stop people from chaining up dogs in their yard, abusing them and generally using them as a street weapon.

Verizon at first insisted that it would keep running the ad. Then concerned dog owners got the People for the Ethical Treatment of Animals involved. PETA first tried to talk with Verizon and explain why the ad annoyed people: the dogs in the commercial had ears docked in a "fight crop" and pit bulls are the most abused breed of dogs.

Verizon refused to meet to discuss the situation, PETA says. So they put out an action alert. After Verizon got 7,000 e-mails from angry animal lovers, they took down the ad.

See other examples of Ads Gone Bad.

Inverse ETFs: Four ways to bet on a market decline

"We see the growing risk of a watershed decline very soon," warns Martin Weiss, editor of The Safe Money Report. For those looking to speculate on a downside move, or to hedge an otherwise long portfolio, the advisor looks at several inverse ETFs which benefit from a drop in stocks.

"With a new, potentially bigger wave of the credit crisis sweeping Wall Street, and with the latest energy price surge gutting corporate profits, the U.S. stock market is poised to suffer a far sharper and deeper decline.

"Our near-term forecast: A rapid fall - perhaps including a crash - to the market's 2003 lows: 7200 on the Dow, 770 in the S&P 500 Index, and 1100 in the Nasdaq Composite Index.

"That's too much, too fast for you to just 'ride it out' as many on Wall Street are recommending. oreover, it's too soon to say if those levels will be the final bottom; the market could fall even further.

"With the exception of of selected resource companies, we recommend unloading nearly all stocks. In addition, we suggest buying inverse ETFs, which rise in value when the market falls. Here are our highest priority recommendations:

UltraShort Real Estate ProShares (ASE: SRS)
UltraShort Technology ProShares (ASE: REW)
Short Dow 30 ProShares (ASE: DOG)
UltraShort Consumer Services ProShares (ASE: SCC).

"These four are inverse ETFs - exchange-traded funds that you can buy and sell just like any other ETF or stock, but with one critical difference: They go up in value when the market index they're tied to goes down. And we think they're ideal for this situation."

Each day, Steven Halpern's TheStockAdvisors.com offers the latest market commentary and favorite investment ideas from the nation's leading financial newsletter advisors.

Why the Michael Vick dog chew toy is freakin' brilliant

The Michael Vick dog chew toy is so brilliant in its simplicity that I am kicking myself for not having thought of it myself.

I mean, what better way is there for dogs and their owners to register their disgust over the dog-fighting allegations against the Atlanta Falcons quarterback. My hat's off to the anonymous entrepreneurs, who the Atlanta Journal-Constitution says are based in Jacksonville, Florida.

Apparently, the people behind the toy were going to donate the proceeds to the Jacksonville Humane Society but somehow that got messed up because of what the website describes as "squabbling over charitable donations." The toy's makers are promising to donate their proceeds anonymously. I've contacted the website and will let you know if I get a response.

The toy sells for $7.99 and is made out of "state-of-the-art dog material," whatever that means. It also promises to withstand "the most playful of dog destruction."

By the way, there's little if anything that Vick could do to stop the toy since it's satire and clearly doesn't imply his endorsement. The NFL star is learning what many celebrities, including Paris Hilton, Nicole Richie and Lindsay Lohan already know: Fame is a bitch.

Pet food recalls becoming downright confusing

Rice protein has joined wheat glutton on the list of tainted pet food ingredients imported from China, according to USA Today.

Natural Balance Pet Foods is recalling some products after it found melamine, an industrial chemical, in some of its food that it suspects was in a rice protein concentrate, the paper said, adding that's the same chemical that lead to the massive recall by Menu Foods.

At this point in the game I personally have nearly lost all faith in the pet food industry to protect the health of its furry consumers. I'm also wondering if former Pres. Bill Clinton is fondly recalling the memories of all those USDA inspectors which he pink slipped. It's coming back to bite Bill now ain't it... I told you so...

I have not discontinued feeding my cats their usual commercial food. It's not that I don't love the little furballs, but changing their diet the way I'd like to would involve a small increase in our grocery budget which I choose not to bear. If the kitties were showing signs of digestive troubles or exhibiting any other symptoms, I'd surely contact our veterinarian and change their food immediately.

If I was to change my cats' diet, I would feed them human-grade salmon, tuna, shrimp, liver, beef, grains, oils and greens. Each meal would be a blend of two of the meat ingredients plus some grains and greens blended to a consistency similar to the commercial canned cat food. Wheat grass works well as a green ingredient and can be grown on your windowsill easily. As a matter of fact, it's not a bad idea to keep a pan of wheat grass growing at all times for your kitty. They love to chew it up and it often helps them to expel those nasty hairballs. Most local pet stores sell wheat grass seeds.

Continue reading Pet food recalls becoming downright confusing

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S&P 500-0.071,093.01

Last updated: November 10, 2009: 07:49 PM

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