MOST NOTEWORTHY:

• Citigroup initiated Electronic Arts (NASDAQ: ERTS) and Activision (NASDAQ: ATVI) with Buy ratings and targets of $75 and $29, respectively; the firm initiated Take-Two (NASDAQ: TTWO) and THQ Inc (NASDAQ: THQI) with Hold ratings and targets of $23 and $34, respectively.
  
• Citigroup also started shares of Luxottica Group (NYSE: LUX) with a Buy rating. The firm believes the company can maintain its dominant market position given its house brands portfolio and early expansion into emerging markets.
  
• Merriman started shares of Hansen Medical (NASDAQ: HNSN) with a Buy rating and thinks the company's Sensei System could radically change the landscape of catheter based surgery. The firm believes the stock can trade to the $34-$41 range in 12-18 months.

• Calyon Securities initiated shares of General Motors Company (NYSE: GM) and Ford Motor Company (NYSE: F) with a Reduce rating and $31 target and $7 target, respectively.
  
• Deutsche Bank initiated Jack Henry & Associates (NASDAQ: JKHY) and Fiserv (NASDAQ: FISV) with Buy ratings and Advent Software (NASDAQ: ADVS) with a Hold rating.

Analyst initiations: Entertainment software, LUX and HNSN originally appeared on BloggingStocks on Tue, 09 Oct 2007 11:00:00 EST. Please see our terms for use of feeds.