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fat tax posts

Whole Foods to Levy Tubby Tax

Posted Jan 27th 2010 9:40AM by Tom Johansmeyer (RSS feed)
Filed under: Products and Services, Marketing and Advertising, Whole Foods Market (WFMI)

Eating less is being rewarded in a strange new way. Thinner employees at Whole Foods (WFMI) will enjoy deeper discounts on food, leading to an even wider disparity relative to the ... ummmm ... "bigger-boned" employees. A new employee rewards program called "Health Starts Here" offers employees discounts based on body mass index. Hit the gym, go for a jog or simply enjoy the perks of a naturally buzzing metabolism, and you can save a fortune. Carry around a little extra heft, and you'll pay more to maintain it.

At present, every Whole Foods employee receives a 20% discount on purchases in the store. By sweating to the oldies, however, they can take that discount to 30%. But dieting like a model won't work: nicotine use is a disqualifier. So, if you're trying to smoke your way to svelte, find another way.

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New business terms you need to know

Posted Nov 24th 2007 2:10PM by Tom Barlow (RSS feed)
Filed under: Getting Started

In our quest to keep you up to date on the evolving language of business, here are some new terms it might behoove you to know:

Alcopop - Hard lemonade and drinks of that ilk that are marketed like beer, but taste more like soft drinks. Training drinks for those entering their drinking years.
Bangalored - One whose job has been outsourced to India is said to have been Bangalored.
Business theater- Bringing theatrics to business presentations, especially at trade shows. For companies who find decolletage doesn't work for them any more.
Caffenol - Drinks combing alcohol and caffeine, producing wide-awake drunks.
Dental Spa - Combines root canals with massage, aromatherapy, etc. A California invention; are you surprised?

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