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In a sign that this holiday retail season may be as competitive as any in recent memory, consumer electronics behemoth Best Buy Co. (NYSE: BBY) will be delivering that new 52-inch LCD television and setting it up with all your equipment -- for free.
That alone will one-up merchants like Wal-Mart Stores Inc. (NYSE: WMT) and others who move mass merchandise only but offer zero support after that. Well, unless you need to return a defective item, that is. Best Buy's gambit here is a good one: free delivery and especially hookup of a new (and complicated) flat-panel television is a huge benefit over the competition. Will competitors follow?
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