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Manhunt 2 shelved by Take-Two's Rockstar Games

Last week I blogged on Britain banning Rockstar's Manhunt 2, owned by Take-Two Interactive (NASDAQ: TTWO) for the game's "unremitting bleakness and callousness of tone." I said that banning games stifles creative freedom and has the ability to destroy an industry -- from game makers to retailers, and, most importantly, consumers.

Well that's exactly what has happened folks.

Following bans in Britain and Ireland, as well as an "Adults Only" rating in the United States, GamesIndustry.biz has told us that Take-Two temporarily shelved Manhunt 2.

Manhunt 2 was scheduled for release on July 10 on the Sony Corp. (NYSE: SNE) PlayStation 2, PSP, and Nintendo's (OTC: NTDOY) Wii consoles. However, both Sony and Nintendo carry an Adults Only policy, which leaves little room for compromise. Even if the game were to ship with the AO rating, many retailers -- including Wal-Mart Stores (NYSE: WMT) -- will not put Manhunt 2 on the shelves.

Take-Two could still appeal the rating of a more toned-down version that fits the "Mature" rating for players 17 and older. However, the AP's Matt Slagle reports that the decision to suspend distribution of Manhunt 2 could actually boost demand, according to industry analysts. Colin Sebastian, an analyst at Lazard Capital Markets, tells Slagle that he doesn't believe the game will hurt Take-Two's bottom line in the long term, and he considers the recent controversy over the game to be great exposure. "It's free publicity," Sebastian said. "Consumer backlash is a risk, but at the end of the day if it's rated 'M' the retailers will take it."

Investor's didn't seem phased on the news. Shares of Take-Two Interactive were up for the week and closed +1.02% on Friday, to $20.82.

Newspaper wrap-up 3-27-07: Wal-Mart looking to acquire J. Sainsbury

MAJOR PAPERS:
  • The Financial Times (subscription required) reported that a confidential report on the Texas City refinery explosion found that John Manzoni, BP plc ADS's (NYSE: BP) CEO of refining, should have inspected the facility much deeper after "warning signals" from previous accidents.
  • The Financial Times also reported that both retailers and consumer goods manufacturers in developed countries are shifting their logistics operations, including sorting and labeling, to China.
OTHER PAPERS:
  • The U.K .Times has learned that a boardroom split has emerged between Jean-Francois Dehecq, the chairman of Sanofi-Aventis ADS (NYSE: SNY), and Gerard Le Fur, the CEO of Sanofi, over whether to acquire Bristol-Myers Squib Company (NYSE: BMY) for $54 billion.
  • According to the Independent, Wal-Mart Stores Inc (NYSE: WMT) is asking regulators whether it could make a bid to acquire J. Sainsbury (JSAIY), Britain's third largest supermarket.
  • The New York Times reported that stock bonuses paid to executives like CEO Gerard J. Arpey (his bonus includes shared valued yesterday at around $7.5M) have reportedly angered the Allied Pilots Association, the union representing AMR Corporation's (NYSE: AMR) American Airlines' pilots.
  • According to the Detroit Free Press, citing people familiar with the talks, General Motors (GM) is not actively pursuing a purchase of DaimlerChrysler AG's (NYSE: DCX) Chrysler Group after talking in January about a potential transaction.
WEBSITES:
  • GamesIndustry.biz reported that 20 million copies of Microsoft Corporation's (NASDAQ: MSFT) Windows Vista were sold in the month after the new operating system, or OS, was released worldwide on January 30, Microsoft reported. Vista is selling at more than twice the rate of Windows XP, Microsoft's previous OS.

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Last updated: February 12, 2012: 01:40 PM

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