"One of ace investor Peter Lynch's favorite business models is the "cookie-cutter," which simply involves building the same successful store again and again in new places; McDonald's perfected the model, and Whole Foods Market (WFMI) is following the same proļ¬table path, though at a higher price poin," says Timothy Lutts, who has chosen the stock as his featured monthly buy recommendation.
The editor of Cabot Stock of the Month explains, "McDonald's competed on price; Whole Foods competes on quality, targeting the consumer who wants healthy organic food and will pay more to get it.
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