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hot or not posts

Can Shopping Go Viral?

Posted Jan 15th 2010 12:40PM by Tom Johansmeyer (RSS feed)
Filed under: Competitive Strategy, Amazon.com (AMZN), Marketing and Advertising, Target Corp. (TGT), Best Buy (BBY)

Looking back on what became a tough end to a tough year for the retail sector, the one bright spot was the online sector. Shoppers whipped out their plastic at a record rate on Black Friday, a trend that continued throughout the season.

The Amazon (AMZN) Kindle killed the competition, reinforcing the status of the online channel as the future of the retail business. Social media, in particular, had its first real test this year, as many companies -- including Best Buy (BBY), JCPenney (JCP) and Target (TGT) -- used the likes of Twitter and Facebook to engage customers, publicize sales and generally increase revenue. The next stage in the evolution, of course, is to use shopping behavior to trigger viral results.

Continue reading Can Shopping Go Viral?

Funny Bidness -- Hot or not?

Posted Sep 24th 2007 7:00PM by Tom Barlow (RSS feed)
Filed under: Consumer Experience, McDonald's (MCD), Under Armour'A' (UA), Entrepreneurs, Small Business

http://flickr.com/photos/stovak/1418520059/

Our "Duh of the Week" award goes to the web site Hot or Not, which discontinued its free dating service when it was overrun by spam and fake profiles. Apparently, they thought the idea that people would present themselves honestly on the internet was hot. It was not.
via Mashable

Under Armour (NYSE: UA) and Warnaco Group's (NASDAQ: WRNC) Speedo received some free publicity that will test the axiom that there is no such thing as bad publicity when it was revealed that a couple of detainees at the government's Club for Terrorists in Guantanamo were discovered to be wearing Under Armor briefs and/or Speedo bathing suits. Officials at Gitmo, according to a letter leaked to Boing Boing, are investigating the prisoner's attorneys/ fashion consultants as possible culprits.
via Boing Boing

Several items from Reg Dunlap's Small Print column in Metropolis Tokyo caught our attention this week.

The Omachi Digger Wasp Lovers Group has convinced a local company to market a rice cracker using their favorite insect as the main ingredient. But is it trans-fat free?
Apparently, the all-night net cafes in Tokyo have become favorite overnight haunts for an estimated 5,400 homeless web junkies.
The first McDonald's (NYSE: MCD) McCafe to open in Toyko had a line of over 1,000 waiting to get in.

Finally, remembering that there are companies in the business of finding good names for companies and products, I have to take my hat off to the geniuses that named the Stiff Nipples Air Conditioning Service.