Just as concern about the energy inefficiency of incandescent light bulbs (the ones we are most used to) has inspired a world-wide movement to ban them in favor of compact fluorescent lights (CFL), General Electric Co. (NYSE:GE) announced a breakthrough that changes the equation. Its Consumer and Industrial Lighting division has developed an incandescent bulb that will match fluorescent lamp's power miserliness while retaining the quality of light customers are used to.The high efficiency incandescent (HEI) lamp could also reduce CO² emissions by 40 million tons in the U.S., and the company claims they will also cost less than comparable compact fluorescent lights.
A grass-roots campaign to ban the incandescent light bulb, called the 18Seconds Movement (the average time it takes to change a light bulb is 18 seconds) is supported by entities such as Greenpeace, Yahoo! Inc. (NASDAQ:YHOO), Wal-Mart Stores Inc. (NYSE:WMT), the EPA and the U.S. Department of Energy. Australia has already passed legislation banning incandescent lamps by 2012.
Either way, HEI or CFL, GE is well positioned with lines of products, but this could certainly slow down the rush to legislation worldwide.
For me, CFLs are headache-producers, so if they want my old-fashioned bulbs they'll have to pry my hot, dead fingers from the filaments.









