A report today in The Wall Street Journal (subscription required) says that Starbucks Corp. (NASDAQ: SBUX) is delving into the "lean" manufacturing techniques employed by the likes of Toyota Motor Corp. (NYSE: TM). Scott Heydon has been named the coffee company's new "vice president of lean thinking," and he's visiting Starbucks joints around the country to help eliminate wasteful movements by the chain's baristas.

Yes, that's right. Under Heydon's aegis, baristas are encouraged to economize their motions to maximize how quickly they can whip up one of the chain's signature drinks. "Motion and work are two different things," he explained to the Journal. "Thirty percent of the partners' time is motion; the walking, reaching, bending." If the process can be streamlined to include less motion, therefore, Starbucks could theoretically churn out more coffee confections in less time, and possibly with fewer workers.

Continue reading Investors cheer the newer, 'leaner' Starbucks

Investors cheer the newer, 'leaner' Starbucks originally appeared on BloggingStocks on Tue, 04 Aug 2009 13:00:00 EST. Please see our terms for use of feeds.