How in the world is Amazon.com, Inc. (NASDAQ:AMZN) holding on to its stock price? Who is supporting these outrageous figures? Why is there no profit taking? Do investors think it's going higher still, without the profits to back it up? Are investors buying CEO Jeffrey P. Bezos's mystic ethos?
For starters the shares are controlled by surprisingly few entities. If I am reading the data correctly, Jeffrey Bezos owns 101,198,359 shares as of October 27, 2006. Legg Mason Inc. holds another 98,122,167shares and TCW, Inc. controls another 26,971,084 shares, both as of June 30, 2006. That means that approximately 60% of the shares are held by three entities.
Looking still further, insiders control 25.22% of the outstanding shares and institutions control 73.20% for a total of 98.42% which means individual investors own only 1.58% of the outstanding shares. For comparison Google Inc. (NASDAQ:GOOG) insiders and Institutions control 87.45%, leaving individual investors with 12.55%. Seems the small guy remains at the mercy of the big players and will likely be left without a seat when the music stops. With a price to earnings ratio hovering between 54 and 56 lately there is not much room for error (actually none) so the the true believers better be right.
Am I the only one bewildered at Amazon's stock price. I don't think so.
Another concern brewing: Are increasing marketing expenditures cutting into profits?
The latest from Business Week provides some insight into Jeff Bezos's gamble on becoming a platform player. Just because Bezos chooses to gamble does not mean the individual investor should. After all, he is gambling with your money -- especially when you consider the inflated stock price.
Someone once told me about a person new to the investment world who got a hot tip on a stock that was trading at a good price with strong market possibilities. He asked his broker to buy 500 shares. The stock went up, so he bought another 500 shares. It continued to rise in price and he felt he had really got a good tip and wanted to take full advantage of it before it made a major move so he bought 4,000 more shares. Sure enough the stock popped the very next day. His confidence beaming, he called his broker to buy another 5,000 shares -- doubling his position. His broker tried to discourage him telling him there were no sure things but he insisted and his broker reluctantly increased his position to 10,000 shares. By the end of the week he was up 200%. Not wanting to let his greed get the best of him he decided he had made enough so he called his broker and asked him to sell out his position. The broker replied, "to whom? You're the only one buying."
If so many Amazon shares are in the hands of Legg Mason and it decides to take some profits, who will they sell to? Jeff Bezos has often proven to be insightful and inspirational, but I would keep my eye on a seat just in case that music stops.
Interested in reading more? Check out my other posts for Bloggingstocks here.
Sheldon Liber is the CEO of a small private investment company and the vice president for Design and Research of an architecture & planning firm.