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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Apple to Start Selling Newspaper Subscriptions?]]></title><link>http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/</guid><comments>http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/aapl/" rel="tag">Apple Inc (AAPL)</a></p><p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.dailyfinance.com/media/2010/09/ipad-ny-times-app-1284588880.jpg" alt="Apple iPad" />The word on the street is that <a href="http://www.insidebayarea.com/business/ci_16076242?">newspaper subscriptions could be coming to Apple's iPad</a> soon. And this makes sense. Apple's (<a href="http://www.dailyfinance.com/quotes/apple-inc/aapl/nas" class="inlinked">AAPL</a>) iPad sold more units than analysts expected, and seems to be a real hit. It is spawning a host of soon-to-be Android powered imitators. While it has added to the ranks of people using devices for eBook reading, the 10 inch screen has caught the eye of others wondering whether the iPad can save newspapers and magazines.</p>
<p>Advertising and subscriptions to newspapers and magazines has dropped steadily over the last ten years, and many see the iPad as a path to staunching some of the bleeding. But so far, setting up subscriptions has been complicated. One can create a dedicated newspaper app that can be purchased in the store. But that leaves a user with a screen littered with various magazine apps. Dedicated readers with tens of magazines may find that unappetizing. Using in-app purchases can work for subscribers, but it's clumsy.</p><p><a href="http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/" rel="bookmark">Continue reading <em>Apple to Start Selling Newspaper Subscriptions?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/">Apple to Start Selling Newspaper Subscriptions?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 15 Sep 2010 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.insidebayarea.com/business/ci_16076242?>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19635356/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2010/09/15/apple-to-start-selling-newspaper-subscriptions/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>apple</category><category>featured</category><category>inthenews</category><category>ipad</category><category>magazines</category><category>newspapers</category><dc:creator><![CDATA[Tobias Buckell]]></dc:creator><pubDate>Wed, 15 Sep 2010 18:00:00 EST</pubDate></item><item><title><![CDATA[Playboy Still Not Pretty Enough for My Portfolio]]></title><link>http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/</guid><comments>http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/earnings-reports/" rel="tag">Earnings Reports</a>, <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a></p><p><img hspace="4" vspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2010/02/playboy-logo-240.jpg"  alt="" />Playboy Enterprises, Inc. (<a href="http://www.dailyfinance.com/quotes/playboy-enterprises-inc/pla/nys">PLA</a>) published its quarterly numbers today, and while there were some positive developments, overall, I think it's safe to say that the stock is a risk that should be avoided. Unless, of course, you simply want to roll the dice and speculate.</p>
<p>Hey, nothing wrong with having a little fun, I suppose, although there surely are more attractive speculative bets out there. According to <a href="http://www.dailyfinance.com/story/media/playboy-shocks-world-with-lower-losses-and-magazine-profits/19363647/"></a>, Playboy lost 83 cents per share in Q4. Last year at this time, there was a loss of $4.40 per share.</p><p><a href="http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/" rel="bookmark">Continue reading <em>Playboy Still Not Pretty Enough for My Portfolio</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/">Playboy Still Not Pretty Enough for My Portfolio</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 18 Feb 2010 17:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.dailyfinance.com/story/media/playboy-shocks-world-with-lower-losses-and-magazine-profits/19363647/>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19364287/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2010/02/18/playboy-still-not-pretty-enough-for-my-portfolio/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>entertainment</category><category>featured</category><category>magazines</category><category>PLA</category><category>Playboy</category><category>publishing</category><dc:creator><![CDATA[Steven Mallas]]></dc:creator><pubDate>Thu, 18 Feb 2010 17:20:00 EST</pubDate></item><item><title><![CDATA[Iconix could make Playboy work: Kill the mag, take the sex out of the brand]]></title><link>http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/</guid><comments>http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/deals/" rel="tag">Deals</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a></p><p><img border="1" hspace="4" alt="" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/11/playboy_logo_200.jpg" />Playboy (<a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys" target="_blank">PLA</a>) tends to be associated with the magazine and sex. Not the hardcore, nasty kind, of course -- Playboy has always been more than a tad distinguished, staying above board while the adult entertainment industry has chosen to compete in ways that my editor would delete if I even attempted. </p>
<p><a href="http://www.bloggingstocks.com/2009/11/13/iconix-sets-its-sights-on-playboy/" target="_blank">With Iconix said to be interested in acquiring Playboy</a>, it needs to think about where it can win with the ailing brand. The smart move may be to ditch the magazine and move away from sex -- it can't compete in either of these markets. Then, it needs to figure out how to make the brand relevant to everyone not in the Boomer generation ... or treat Playboy as an investment with a clock on it.</p>
<p> </p><p><a href="http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/" rel="bookmark">Continue reading <em>Iconix could make Playboy work: Kill the mag, take the sex out of the brand</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/">Iconix could make Playboy work: Kill the mag, take the sex out of the brand</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sun, 22 Nov 2009 16:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19249566/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/22/iconix-could-make-playboy-work-kill-the-mag-take-the-sex-out-o/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>acquisitions</category><category>baby boomers</category><category>boomers</category><category>branding</category><category>brands</category><category>gen x</category><category>gen xers</category><category>gen y</category><category>generation x</category><category>Generation Y</category><category>Gradient Analytics</category><category>hugh hefner</category><category>Hustler</category><category>icon</category><category>iconix</category><category>magazines</category><category>maxim</category><category>penthouse</category><category>playboy</category><category>virginia commonwealth</category><category>vivid</category><category>vivid entertainment</category><category>wicked</category><category>Wicked Pictures</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Sun, 22 Nov 2009 16:40:00 EST</pubDate></item><item><title><![CDATA[Ad pages at Conde Nast down nearly a third]]></title><link>http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/</guid><comments>http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/nyt/" rel="tag">New York Times'A' (NYT)</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a></p><p><img border="1" hspace="4" alt="" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/11/condenastlogo.jpg" />The broader economy is showing signs that we can at least interpret as positive, but this doesn't extend to the media industry, it seems. Cond&eacute; Nast's ad page results are out for its 2009 issues, now that the last issue of the year has been sold for each of them ... <a href="http://www.nytimes.com/2009/11/12/business/media/12mag.html" target="_blank">and the situation is grim</a>. </p>
<p>Cond&eacute; Nast lost 8,359 ad pages this year, according to a report released on Wednesday. Ad pages have plunged 30% this year. Cost cutting has been used to offset the revenue declines, with more than 450 positions removed this year and several magazines shuttered, including <em>Gourmet</em> and <em>Modern Bride</em>.</p><p><a href="http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/" rel="bookmark">Continue reading <em>Ad pages at Conde Nast down nearly a third</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/">Ad pages at Conde Nast down nearly a third</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 12 Nov 2009 12:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19234682/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/12/ad-pages-at-conde-nast-down-nearly-a-third/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>bride</category><category>Conde Nast</category><category>Conde Nast Traveler</category><category>details</category><category>glamour magazine</category><category>gourmet</category><category>graydon carter</category><category>hearst</category><category>inthenews</category><category>magazines</category><category>modern bride</category><category>new york times</category><category>nyt</category><category>print magazines</category><category>print media</category><category>publishing</category><category>time warner</category><category>twx</category><category>vanity fair</category><category>w magazine</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Thu, 12 Nov 2009 12:40:00 EST</pubDate></item><item><title><![CDATA[Vibe makes a comeback, realizes internet is important]]></title><link>http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/</guid><comments>http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/pep/" rel="tag">PepsiCo (PEP)</a>, <a href="http://www.bloggingstocks.com/category/gm/" rel="tag">General Motors (GM)</a>, <a href="http://www.bloggingstocks.com/category/privateequity/" rel="tag">Private Equity</a>, <a href="http://www.bloggingstocks.com/category/nyt/" rel="tag">New York Times'A' (NYT)</a>, <a href="http://www.bloggingstocks.com/category/nsany/" rel="tag">Nissan Motors (NSANY)</a></p><p><img border="1" hspace="4" alt="" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/04/magazine_stand_pinkmoose.jpg" /><em>Vibe</em>, the urban music magazine, is <a href="http://adage.com/mediaworks/article?article_id=140139" target="_blank">clawing its way back to life</a>. New owners and editors are trying to make the magazine a <strike>success</strike> reality again, and they are making the web a priority ... which shouldn't be news but is for an ailing print industry. </p>
<p>The new editor-in-chief, Jermaine Hall, told <em>AdAge</em> that "Vibe.com is really the hub," and that everything needs to point back to the online presence. The print publication will be just one part of the Vibe Lifestyle Network, a move we're also seeing with the likes of <em>Rolling Stone</em>, where the website is being brought back into the fold (and may actually get some resources).</p>
<p> </p><p><a href="http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/" rel="bookmark">Continue reading <em>Vibe makes a comeback, realizes internet is important</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/">Vibe makes a comeback, realizes internet is important</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 04 Nov 2009 13:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://adage.com/mediaworks/article?article_id=140139>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19221812/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/11/04/vibe-makes-a-comeback-realizes-internet-is-important/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>conde nast</category><category>Fred Mwangaguhunga</category><category>general motors</category><category>grm</category><category>intermedia</category><category>Jermaine Hall</category><category>Leonard Burnett Jr.</category><category>magazines</category><category>MediaTakeOut</category><category>music magazines</category><category>new york times</category><category>ny times</category><category>nyt</category><category>nytimes</category><category>nytimes.com</category><category>pep</category><category>pepsi</category><category>pepsico</category><category>print magazines</category><category>print media</category><category>rolling stone</category><category>sean john</category><category>time</category><category>time warner</category><category>TimeWarner</category><category>twx</category><category>vibe</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Wed, 04 Nov 2009 13:00:00 EST</pubDate></item><item><title><![CDATA[Time and WSJ to lay off more]]></title><link>http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/</guid><comments>http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/nyt/" rel="tag">New York Times'A' (NYT)</a>, <a href="http://www.bloggingstocks.com/category/nws/" rel="tag">News Corp'B' (NWS)</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a></p><p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/09/wall_street_journal_240.jpg" alt="" />The mayhem in the <a href="http://www.bloggingstocks.com/tag/media/">media</a> industry continues. The <a href="http://www.wsj.com" target="_blank">Wall Street Journal</a>, a <a href="http://finance.aol.com/quotes/news-corporation/nws/nas" target="_blank">News Corp</a> (NASDAQ: <a href="http://finance.aol.com/quotes/news-corporation/nws/nas" target="_blank">NWS</a>) property, is <a href="http://www.mediabistro.com/fishbowlny/the_revolving_door/more_business_journalism_layoffs_wall_street_journal_closes_boston_office_141650.asp" target="_blank">closing its Boston bureau and sending nine employees into the wind</a>. The newswire and <a href="http://www.marketwatch.com" target="_blank">MarketWatch</a> operations are going to stay open in <a href="http://www.bloggingstocks.com/tag/Boston/">Boston</a>, however, with no headcount impact. </p>
<p>The Journal doesn't have any plans to close other offices, according to a memo by managing editor Robert Thomson: "there are no plans, nascent or otherwise, to close any other U.S. or international bureau." The <a href="http://www.bloggingstocks.com/tag/WSJ/">WSJ</a> will still support an "investigative function" in Boston, but the New York-based Money and Investing team will cover Boston's <a href="http://www.bloggingstocks.com/tag/mutualfund/">mutual fund</a> industry, which boasts such heavy hitters as <a href="http://www.bloggingstocks.com/tag/Fidelity/">Fidelity</a>. </p>
<p>At the same time, magazine company <a href="http://www.bloggingstocks.com/tag/TimeInc/">Time Inc</a>., owned by <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys" target="_blank">Time Warner</a> (NYSE: <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys" target="_blank">TWX</a>) is looking to cut $100 million in expenses, and <a href="http://www.bloggingstocks.com/tag/layoffs/">layoffs</a> will undoubtedly figure into the equation. The company that owns <a href="http://www.time.com" target="_blank">Time</a>, <a href="http://www.fortune.com" target="_blank">Fortune</a>, <a href="http://www.people.com" target="_blank">People</a> and <a href="http://sportsillustrated.cnn.com/" target="_blank">Sports Illustrated</a> - and falls under the same umbrella as <a href="http://www.aol.com" target="_blank">AOL</a>, which owns <a href="http://www.bloggingstocks.com" target="_blank">BloggingStocks</a> - is feeling the squeeze of a media recession that's even worse than the regular recession we've all been battling for what feels like decades. </p>
<p> </p><p><a href="http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/" rel="bookmark">Continue reading <em>Time and WSJ to lay off more</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/">Time and WSJ to lay off more</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 30 Oct 2009 14:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19216496/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/10/30/time-and-wsj-to-lay-off-more/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>aol</category><category>boston</category><category>boston globe</category><category>boston.com</category><category>BostonGlobe</category><category>conde nast</category><category>CondeNast</category><category>cost cutting</category><category>CostCutting</category><category>fortune</category><category>graydon carter</category><category>GraydonCarter</category><category>inthenews</category><category>layoff</category><category>layoffs</category><category>magazine</category><category>magazines</category><category>marketwatch</category><category>mckinsey</category><category>mckinseyco.</category><category>MutualFunds</category><category>new york</category><category>new york times</category><category>new york times co.</category><category>news corp</category><category>news corpb nws</category><category>news corporation</category><category>NewsCorp</category><category>NewsCorporation</category><category>NewYorkTimes</category><category>nyt</category><category>nytimes</category><category>PeopleMagazine</category><category>SportsIllustrated</category><category>time</category><category>time warner</category><category>TimeInc</category><category>TimeWarner</category><category>twx</category><category>VanityFair</category><category>wsj</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Fri, 30 Oct 2009 14:20:00 EST</pubDate></item><item><title><![CDATA[Print pubs inch closer to the internet]]></title><link>http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/</guid><comments>http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/aapl/" rel="tag">Apple Inc (AAPL)</a>, <a href="http://www.bloggingstocks.com/category/ge/" rel="tag">General Electric (GE)</a>, <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/amzn/" rel="tag">Amazon.com (AMZN)</a>, <a href="http://www.bloggingstocks.com/category/nws/" rel="tag">News Corp'B' (NWS)</a></p><p><img border="1" hspace="4" alt="" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/09/time-warner-media-logo-design.jpg" />Printers of the world unite! Feeling the squeeze from the likes of <a href="http://finance.aol.com/quotes/amazon-com-inc/amzn/nas" target="_blank">Amazon</a> (NASDAQ: <a href="http://finance.aol.com/quotes/amazon-com-inc/amzn/nas" target="_blank">AMZN</a>) and <a href="http://finance.aol.com/quotes/apple-inc/aapl/nas" target="_blank">Apple</a> (NASDAQ: <a href="http://finance.aol.com/quotes/apple-inc/aapl/nas" target="_blank">AAPL</a>), a group of magazine publishers is <a href="http://www.ft.com/cms/s/0/8de6b040-af79-11de-ba1c-00144feabdc0.html?nclick_check=1" target="_blank">forming an industrywide joint venture</a> ... for protection. </p>
<p>Led by Time Inc., a division of <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys" target="_blank">Time Warner</a> (NYSE: <a href="http://finance.aol.com/quotes/time-warner-inc/twx/nys" target="_blank">TWX</a>), participating companies would create a digital storefront for their content. In this way, they could peddle their goods without the hefty carve-outs that come with Amazon and Apple deals.</p><p><a href="http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/" rel="bookmark">Continue reading <em>Print pubs inch closer to the internet</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/">Print pubs inch closer to the internet</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sun, 04 Oct 2009 10:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/19183551/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/10/04/print-pubs-inch-closer-to-the-internet/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>aapl</category><category>amazon kindle</category><category>amazon.com</category><category>amzn</category><category>apple</category><category>conde nast</category><category>ge</category><category>general electric</category><category>hearst</category><category>inthenews</category><category>magazines</category><category>nbc</category><category>nbc universal</category><category>news corp.</category><category>news corporation</category><category>newspaper industry</category><category>newspapers</category><category>nws</category><dc:creator><![CDATA[Tom Johansmeyer]]></dc:creator><pubDate>Sun, 04 Oct 2009 10:20:00 EST</pubDate></item><item><title><![CDATA[Music magazine raises cash with donations]]></title><link>http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/</guid><comments>http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a></p><p><img width="166" vspace="4" hspace="4" height="227" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/05/benpastecover2008.jpg" alt="" />With persistent rumors about top newspapers shifting toward nonprofit models, the "beg your readers for cash" plan is working for at least one smaller outlet. </p>
<p>A week ago, <em>Paste</em>, a music magazine, began asking its readers for donations. The Associated Press <a href="http://www.usatoday.com/money/media/2009-05-21-paste-donations_N.htm">reports</a> that "Editor-in-chief Josh Jackson said Thursday the suburban Atlanta-based monthly has raised $166,000 in donations. The magazine focusing on music, film and culture is struggling after a sharp decline in advertising revenue."<br /><br />In an <a href="http://www.medialifemagazine.com/artman2/publish/Magazines_22/Paste_s_pitch_to_readers_Help_save_us.asp">interview with <em>Media Life</em></a>, Jackson explained that the magazine has been able to drum up support by offering exclusive bonus tracks donated by artists like the Indigo Girls, Robyn Hitchcock, and The Decemberists. </p><p><a href="http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/" rel="bookmark">Continue reading <em>Music magazine raises cash with donations</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/">Music magazine raises cash with donations</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 22 May 2009 14:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1553429/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/05/22/music-magazine-raises-cash-with-donations/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>inthenews</category><category>Josh Jackson</category><category>Magazines</category><category>Paste</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Fri, 22 May 2009 14:30:00 EST</pubDate></item><item><title><![CDATA[Playboy's Q1 needs to be airbrushed]]></title><link>http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/</guid><comments>http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/earnings-reports/" rel="tag">Earnings Reports</a></p><a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys"><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/10/playboy-pla-logo.jpg" alt="" /></a><a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys">Playboy</a> (NYSE: <a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys">PLA</a>) published its <a href="http://money.aol.com/news/articles/qp/pr/_a/playboy-enterprises-inc-reports-first/rfid212401172">Q1 results</a> today. Any longtime follower of the company will note that things haven't changed. We're still talking about revenue declines and losses. When will the Bunny finally hop back into reliable profitability? No one really knows when (if) that will happen.
<p> </p>
<p>On a reported basis, Playboy said it lost $0.41 per share. If you strip out charges, you get a loss of $0.15 per share. This number was a few cents better than the expectations of analysts according to this <a href="http://www.earnings.com/company.asp?client=cb&amp;ticker=pla">source</a>. Be that as it may, they certainly don't meet <em>my</em> expectations. The adjusted loss is essentially the same as last year's number. I suppose we have to give the interim CEO Jerome Kern a chance. As you'll recall, <a href="http://www.bloggingstocks.com/2008/12/08/christie-hefners-reign-of-terror-comes-to-an-end/">Christie Hefner</a> finally gave up her throne earlier in the year (thankfully). </p><p><a href="http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/" rel="bookmark">Continue reading <em>Playboy's Q1 needs to be airbrushed</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/">Playboy's Q1 needs to be airbrushed</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 11 May 2009 15:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.earnings.com/company.asp?client=cb&amp;ticker=pla>Read</a>&nbsp;|&nbsp;<a href=http://www.bloggingstocks.com/2008/12/08/christie-hefners-reign-of-terror-comes-to-an-end/>Read</a>&nbsp;|&nbsp;<a href=http://money.aol.com/news/articles/qp/pr/_a/playboy-enterprises-inc-reports-first/rfid212401172>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1542695/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/05/11/playboys-q1-needs-to-be-airbrushed/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Christie Hefner</category><category>ChristieHefner</category><category>hugh hefner</category><category>HughHefner</category><category>inthenews</category><category>jerome kern</category><category>JeromeKern</category><category>magazines</category><category>PLA</category><category>Playboy</category><category>publishing</category><dc:creator><![CDATA[Steven Mallas]]></dc:creator><pubDate>Mon, 11 May 2009 15:10:00 EST</pubDate></item><item><title><![CDATA[Layoffs at 'Scientific American' show depth of ad meltdown]]></title><link>http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/</guid><comments>http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/bad-news/" rel="tag">Bad News</a>, <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><a href="http://www.flickr.com/photos/pinkmoose/354932786/"><img alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/04/magazine_stand_pinkmoose.jpg" align="right" vspace="4" border="0" /></a>Ad pages have been falling throughout the magazine publishing industry, and titles have been shut down at a breakneck pace this year, with newspapers not far behind. Some titles seem immune to the problem; or, at the very least, the lesser of many evilly-immense decreases. <em>Scientific American</em>, as a unit of book publishing juggernaut Macmillan, was one of those at only an 18.1% ad page decline in 2009's first quarter. And the title, 164 years old, has weathered many storms in the industry; it's as solid as an oak.<br /><br />Yesterday, news of a reorganization had industry onlookers worried that a few employees would be let go. By the end of the day, media watchers were shocked as Editor-in-Chief John Rennie, who's held that role for 15 years, and <a href="http://www.portfolio.com/views/blogs/mixed-media/2009/04/23/scientific-american-editor-out-in-reorg">at least 20 other employees were laid off</a>.<p><a href="http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/" rel="bookmark">Continue reading <em>Layoffs at 'Scientific American' show depth of ad meltdown</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/">Layoffs at 'Scientific American' show depth of ad meltdown</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 24 Apr 2009 16:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.portfolio.com/views/blogs/mixed-media/2009/04/23/scientific-american-editor-out-in-reorg>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1527482/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/04/24/layoffs-at-scientific-american-show-depth-of-ad-meltdown/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>inthenews</category><category>john rennie</category><category>JohnRennie</category><category>magazine</category><category>MagazineIndustry</category><category>magazines</category><category>rennie</category><category>scientific american</category><category>ScientificAmerican</category><dc:creator><![CDATA[Sarah Gilbert]]></dc:creator><pubDate>Fri, 24 Apr 2009 16:20:00 EST</pubDate></item><item><title><![CDATA[Magazine ads plunge 26% in first quarter -- cause for worry?]]></title><link>http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/</guid><comments>http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><p><a href="http://www.flickr.com/photos/auduhomes/2754269049/"><img hspace="4" align="right" vspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/04/magazines.jpg" alt="" /></a>Yesterday, I blogged about the <a href="http://www.bloggingstocks.com/2009/04/15/newspaper-ad-revenue-tanked-in-first-quarter/">catastrophic decline in advertising in the nation's newspapers</a> and now Publisher's Information Bureau <a href="http://www.nytimes.com/2009/04/16/business/media/16mag.html?_r=1&amp;ref=business">reports that</a> the magazine industry is facing a similarly bleak situation. It's not surprising given that the key drivers behind declines -- a shift toward the internet by readers and weak consumer spending leading companies to cut back on overall ad spending -- are the same.</p>
<p>For the first quarter, magazine ad pages were down 25.9% over the prior year quarter. <em>U.S. News &amp; World Report</em>, plunged almost 69% and Wired was down 57.2%. <em>Boating, Sporting News, Boating Life, Sport Fishing, Power &amp; Motoryacht,</em> and <em>Power Cruising</em> were all down over 50%.</p><p><a href="http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/" rel="bookmark">Continue reading <em>Magazine ads plunge 26% in first quarter -- cause for worry?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/">Magazine ads plunge 26% in first quarter -- cause for worry?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 16 Apr 2009 09:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.nytimes.com/2009/04/16/business/media/16mag.html?_r=1&amp;ref=business>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1518526/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/04/16/magazine-ads-plunge-26-in-first-quarter-cause-for-worry/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>inthenews</category><category>Magazines</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Thu, 16 Apr 2009 09:00:00 EST</pubDate></item><item><title><![CDATA[Can magazines get away with price increases?]]></title><link>http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/</guid><comments>http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><img  hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/04/newsstand.jpg" align="right" vspace="4" border="1" alt="" />With circulation declining in large part due to the huge amount of free content available on the internet, some magazine publishers are adopting what seems like a counter-intuitive approach to competing: raising prices.<br /><br />Magazines like <em>Time, Newsweek, Business Week </em>and even the upmarket<em> New Yorker</em> have long relied on low subscription prices to attract large numbers of subscribers, which in turn attracts advertisers. But the <em>New York Times</em> <a href="http://www.nytimes.com/2009/04/13/business/media/13circ.html?_r=2&amp;ref=business&amp;pagewanted=all">reports</a> that <em>The Economist</em> has raised its price substantially of late and is still continuing to buck the trend of declining circulation. That has other publishers taking notice, and many are planning to increase their subscription and newsstand rates, after years of falling prices.<p><a href="http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/" rel="bookmark">Continue reading <em>Can magazines get away with price increases?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/">Can magazines get away with price increases?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 13 Apr 2009 13:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.nytimes.com/2009/04/13/business/media/13circ.html?_r=1&amp;ref=business&amp;pagewanted=all>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1515137/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/04/13/can-magazines-get-away-with-price-increases/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>businessWeek</category><category>Economist</category><category>Magazines</category><category>New Yorker</category><category>Newsweek</category><category>NewYorker</category><category>Time</category><category>twmc</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Mon, 13 Apr 2009 13:30:00 EST</pubDate></item><item><title><![CDATA[Customized magazines: Another dumb idea from a dumb industry]]></title><link>http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/</guid><comments>http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a></p><img alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/02/newsstand.jpg" align="right" vspace="4" border="1" />Time Inc. is planning the launch of an experimental customizable magazine called "mine."<br /><br />The Associated Press <a href="http://www.google.com/hostednews/ap/article/ALeqM5jhBGhXZb5MqUZfkVsGeNdTOlgLngD970740G0">reports</a> that "The magazine is free, but the print edition is limited to the first 31,000 respondents, while an online version is available for another 200,000." Here's how it works: You pick five titles from a list of <em>Time, Sports Illustrated, Food &amp; Wine, Real Simple, Money, In Style, Golf</em>, and <em>Travel + Leisure</em>. Then "mine" editors decide which stories from each will make it into your customized magazine.<p><a href="http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/" rel="bookmark">Continue reading <em>Customized magazines: Another dumb idea from a dumb industry</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/">Customized magazines: Another dumb idea from a dumb industry</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 18 Mar 2009 14:31:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.google.com/hostednews/ap/article/ALeqM5jhBGhXZb5MqUZfkVsGeNdTOlgLngD970740G0>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1491311/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/03/18/customized-magazines-another-dumb-idea-from-a-dumb-industry/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>magazines</category><category>TIME</category><category>Time Inc.</category><category>TimeInc.</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Wed, 18 Mar 2009 14:31:00 EST</pubDate></item><item><title><![CDATA[Reader's Digest launches three new magazines]]></title><link>http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/</guid><comments>http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a></p><img hspace="4" height="288" width="238" vspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/03/wmark.jpg" alt="" />With so many magazines folding, this might seem like a strange time to go ahead and start three new ones.<br /><br />Especially when you have an enormous debt load that is rated as junk by Standard &amp; Poor's and Moody's. But Reader's Digest is launching three new magazines. Back in January I wrote about the launch of <a href="http://www.bloggingstocks.com/2009/01/27/rick-warren-launches-his-own-magazine/">Pastor Rick Warren's new magazine</a>, and now Reader's Digest is adding another two to the line-up.<br /><br /><em>Fresh Home </em><a href="http://news.prnewswire.com/ViewContent.aspx?ACCT=109&amp;STORY=/www/story/02-17-2009/0004973969&amp;EDATE">debuted on Monday</a> with 300,000 copies and a focus on lower-end decorating ideas for women and families. The idea is apparently that Ikea-based decorating ideas will be more recession-friendly than <em>Veranda</em> but in truth there hasn't been a shortage of budget decorating magazines in a long time. Add in the recent collapses of <em>Country Home</em> and <em>Domino</em> and it's hard to see any good omens for this one.<em> Best You </em>is a health magazine and will debut next month.<p><a href="http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/" rel="bookmark">Continue reading <em>Reader's Digest launches three new magazines</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/">Reader's Digest launches three new magazines</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 03 Mar 2009 12:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.nypost.com/seven/02272009/business/readers_digest_gets_bold_with_launches_o_157133.htm>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1476649/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/03/03/readers-digest-launches-three-new-magazines/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>featured</category><category>Magazines</category><category>Readers Digest</category><category>ReadersDigest</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Tue, 03 Mar 2009 12:20:00 EST</pubDate></item><item><title><![CDATA[Conde Nast ditches another magazine]]></title><link>http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/</guid><comments>http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a></p><img hspace="4" height="257" align="right" width="190" vspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/01/164_left.jpg" alt="" />Conde Nast<em> </em>is ditching <em>Domino</em>, the "style magazine that focuses on life at home." The magazine was launched in April of 2005, and CEO Charles H. Townsend said that the decision to abandon the projects was driven "entirely" by the economy.<br /><br />The magazine's editor told <a href="http://www.nytimes.com/2009/01/29/business/media/29mag.html?ref=business" style="font-style: italic;">The New York Times</a> that "We tried to create a marriage between the beautiful image magazines and the useful service magazines. Editorially, we did what we set out to do, and in this economy, sadly, that's not enough."<br /><br /> The magazine was burning cash as its ad revenue declined with the housing industry.<p><a href="http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/" rel="bookmark">Continue reading <em>Conde Nast ditches another magazine</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/">Conde Nast ditches another magazine</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 29 Jan 2009 12:45:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.iht.com/articles/ap/2009/01/28/business/NA-US-Domino-Magazine-Closing.php>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1444003/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/01/29/conde-nast-ditches-another-magazine/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>advertising</category><category>Conde Nast</category><category>CondeNast</category><category>Domino</category><category>inthenews</category><category>Magazines</category><category>media</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Thu, 29 Jan 2009 12:45:00 EST</pubDate></item><item><title><![CDATA[In terms of trouble, magazines are the new newspapers]]></title><link>http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/</guid><comments>http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/nyt/" rel="tag">New York Times'A' (NYT)</a></p><p><a href="http://commons.wikimedia.org/wiki/File:Zeitschriften.JPG"><img vspace="4" hspace="4" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2009/01/magazine.jpg" alt="" /></a>Magazine publishers have believed that consumers and advertisers view them as very different from the daily newspaper. The paper is only read by the consumer for an hour, or maybe less. At the end of the day, it is gone. People will take an issue of<em> Newsweek </em>or <em>Good Housekeeping </em>around for days or even months. They may pick it up and read in several times. </p>
<p>Magazines have a longer "shelf life" than newspapers. That should make them more attractive to advertisers.</p>
<p>Some newspaper companies are actually going out of business. Others. like <a href="http://finance.aol.com/quotes/the-new-york-times-company/nyt/nys">The New York Times Co.</a> (NYSE: <a href="http://finance.aol.com/quotes/the-new-york-times-company/nyt/nys">NYT</a>) are facing the need to sell assets. The industry has crumbled in just a couple of years as information consumption has moved to the internet.</p>
<p>Early advertising results from this year show that magazines may be the next newspapers and that by 2010 some of them and the companies which own them may be in very deep trouble.</p><p><a href="http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/" rel="bookmark">Continue reading <em>In terms of trouble, magazines are the new newspapers</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/">In terms of trouble, magazines are the new newspapers</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 05 Jan 2009 13:27:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1418629/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2009/01/05/in-terms-of-trouble-magazines-are-the-new-newspapers/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>advertising</category><category>Conde Mast</category><category>CondeMast</category><category>inthenews</category><category>magazines</category><category>Newsweek</category><category>NYT</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Mon, 05 Jan 2009 13:27:00 EST</pubDate></item><item><title><![CDATA[Playboy: Getting uglier all the time]]></title><link>http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/</guid><comments>http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a></p><p><img hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/10/playboy-pla-logo.jpg" align="right" vspace="4" border="1" alt="" />Oh, <a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys">Playboy</a> (NYSE: <a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys">PLA</a>)! The news just keeps getting worse. I was checking out the stock quote this morning and saw that the sexy company's shares (by "sexy company" I refer to the fact that Playboy makes its money off naked women, I do not mean to imply that this is an awesome growth situation, as if you needed to be reminded, right?) are down to $1.75. Can that be right? I'm afraid it is. I then had to check the news to see what awful catalyst reared its ugly head this time. I found one that was posted earlier in the week at <a href="http://www.paidcontent.org/entry/419-playboy-enterprises-does-restructuring-shutting-dvd-division-for-online/">paidcontent.org</a>. It looks like Playboy is going to be riddled with charges in the third quarter and will be ditching 80 jobs. It'll generate a net loss in Q3. And one final thing: it's getting out of the DVD business.</p>
<p>Say what? Are you kidding? The article also displayed a memo from CEO Christie Hefner. She basically tries to spin the exit from the DVD business as some sort of smart strategic move. Heck, it looks to me more like a move that she had no choice but to make to save money. I understand her thoughts about shifting to digital distribution, but come on, if the company can't make it in the home-video arena, then there's something really, really wrong with the business. The brand's power is being destroyed by all the competitive forces in the adult space. X-rated content is everywhere on the internet, amateurs can start up their own websites pretty easily, and clips can be posted and accessed on YouTube at a moment's notice. These are trying times for Playboy, and the CEO needs to realize that aggressive action must be taken to improve the brand equity of the Bunny.</p><p><a href="http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/" rel="bookmark">Continue reading <em>Playboy: Getting uglier all the time</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/">Playboy: Getting uglier all the time</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 18 Oct 2008 17:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1345914/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/10/18/playboy-getting-uglier-all-the-time/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>centerfolds</category><category>christie hefner</category><category>dvds</category><category>magazines</category><category>PLA</category><category>Playboy</category><category>print media</category><category>YouTube</category><dc:creator><![CDATA[Steven Mallas]]></dc:creator><pubDate>Sat, 18 Oct 2008 17:40:00 EST</pubDate></item><item><title><![CDATA[TV Guide sold for $1 -- but wait, there's more]]></title><link>http://www.bloggingstocks.com/2008/10/16/tv-guide-sold-for-1-but-wait-theres-more/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/10/16/tv-guide-sold-for-1-but-wait-theres-more/</guid><comments>http://www.bloggingstocks.com/2008/10/16/tv-guide-sold-for-1-but-wait-theres-more/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/deals/" rel="tag">Deals</a>, <a href="http://www.bloggingstocks.com/category/television/" rel="tag">Television</a>, <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a></p><p><a href="http://finance.aol.com/quotes/macrovision-solutions-corporation/mvsn/nas"><img alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/10/08102001a[1].jpg" align="right" vspace="4" /></a>According to <em>Advertising Age</em>, <a href="http://finance.aol.com/quotes/macrovision-solutions-corporation/mvsn/nas">Macrovision Solutions Corporation</a> (NASDAQ: <a href="http://finance.aol.com/quotes/macrovision-solutions-corporation/mvsn/nas">MSVN</a>) has <a href="http://adage.com/mediaworks/article?article_id=131756">sold the iconic <em>TV Guide</em> to the private equity firm OpenGate Capital. For $1</a>. One freaking dollar! And, even worse, Macrovision is loaning OpenGate $9.5 million at 3% interest to cover the cost of reinvigorating the brand <em>and fulfilling the obligation to serve its current subscribers</em>. </p>
<p>As a child, I would pore over <em>TV Guide</em>, imaging what wonders lay in store for me in the coming week, unaware that the shows would almost always fall short of their promise. For many years, <em>TV Guide</em> and broadcast television were virtually inseparable. Now it's worth a cup of coffee.</p>
<p>The sale demonstrates the difficulty faced by businesses that try to do in print what the electronic world can do better. Want to know what's on tonight? Sites such as <a href="http://www.aoltv.com/">AOL Television</a> can provide up to the moment listings, with links and background. With a majority of Americans on cable, program listing are only a button push away. Traditionalists can still find listing in the newspaper.</p>
<p>The type of insider features that were once the meat and potatoes of <em>TV Guide</em> have become core programming for a multitude of magazines such as <em>People</em> and another dying franchise, <em>Reader's Digest</em>. The airwaves are replete with meta-TV programs about TV programs, such as <em>Entertainment Tonight</em>.</p>
<p>No doubt OpenGate intends to reinvent <em>TV Guide</em>, but I have doubts that there is enough value left in the brand to claw its way back to relevancy. </p>
<p>However, I can't quibble that <em>The Price Is Right</em> (CBS, 11:00 a.m.).</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/10/16/tv-guide-sold-for-1-but-wait-theres-more/">TV Guide sold for $1 -- but wait, there's more</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 16 Oct 2008 11:50:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/10/16/tv-guide-sold-for-1-but-wait-theres-more/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1344226/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/10/16/tv-guide-sold-for-1-but-wait-theres-more/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>inthenews</category><category>Macromedia</category><category>Magazines</category><category>OpenGate Capital</category><category>television</category><category>TV Guide</category><dc:creator><![CDATA[Tom Barlow]]></dc:creator><pubDate>Thu, 16 Oct 2008 11:50:00 EST</pubDate></item><item><title><![CDATA[USA Today ad revenue in free fall, a nightmare for the future of print]]></title><link>http://www.bloggingstocks.com/2008/06/18/usa-today-ad-revenue-in-free-fall-a-nightmare-for-the-future-of/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/06/18/usa-today-ad-revenue-in-free-fall-a-nightmare-for-the-future-of/</guid><comments>http://www.bloggingstocks.com/2008/06/18/usa-today-ad-revenue-in-free-fall-a-nightmare-for-the-future-of/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/forecasts/" rel="tag">Forecasts</a>, <a href="http://www.bloggingstocks.com/category/bad-news/" rel="tag">Bad News</a>, <a href="http://www.bloggingstocks.com/category/industry/" rel="tag">Industry</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/gci/" rel="tag">Gannett Co (GCI)</a>, <a href="http://www.bloggingstocks.com/category/economic-data/" rel="tag">Economic Data</a></p><p><a href="http://finance.aol.com/quotes/gannett-inc-del/gci/nys">Gannett</a> (NYSE:<a href="http://finance.aol.com/quotes/gannett-inc-del/gci/nys">GCI</a>) announced it May revenue results. Nothing in them was surprising. </p>
<p><a href="http://money.aol.com/news/articles/qp/pr/_a/gannett-co-inc-releases-may-statistical/rfid113534567">According to</a> the country's largest newspaper company, "Publishing advertising revenues in May were 14.3 percent lower." Classified ad revenue fell even more, almost 20%. Auto, real estate, and jobs marketing have begun to leave newspapers and financial trouble within those industries has cut their ad budgets to the bone.</p>
<p>The most disturbing piece of new is the report was that at <em>USA Today</em>, advertising revenue was 18.4 percent lower on paid ad pages of 260 versus 324 last year.</p>
<p>USA Today is part newspaper, part daily magazine. It uses color and graphics in a way that is closer to <em>Time, Newsweek, or BusinessWeek </em>than to a typical daily paper. It is also a national product, not local like other papers.</p>
<p>If the country's largest paper, and one of only two papers distributed widely in the USA is in such trouble, it may be a sign that the print ad downturn is moving quickly from newspapers to magazines. Some weekly publications like <em>BusinessWeek</em> are seeing double digit ad drops. </p>
<p>Newspapers may not be the last part of the print publication industry to fall apart.</p>
<p><em>Douglas A. McIntyre is an editor at 247wallst.com. </em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/06/18/usa-today-ad-revenue-in-free-fall-a-nightmare-for-the-future-of/">USA Today ad revenue in free fall, a nightmare for the future of print</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 18 Jun 2008 09:35:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://money.aol.com/news/articles/qp/pr/_a/gannett-co-inc-releases-may-statistical/rfid113534567>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/06/18/usa-today-ad-revenue-in-free-fall-a-nightmare-for-the-future-of/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1228882/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/06/18/usa-today-ad-revenue-in-free-fall-a-nightmare-for-the-future-of/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>BusinessWeek</category><category>GCI</category><category>inthenews</category><category>magazines</category><category>newspapers</category><category>Newsweek</category><category>publishing</category><category>Time</category><category>USA Today</category><category>UsaToday</category><dc:creator><![CDATA[Douglas McIntyre]]></dc:creator><pubDate>Wed, 18 Jun 2008 09:35:00 EST</pubDate></item><item><title><![CDATA[Girls Gone Wild, the magazine -- look out, Playboy (PLA)]]></title><link>http://www.bloggingstocks.com/2008/02/14/girls-gone-wild-the-magazine-look-out-playboy-pla/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/02/14/girls-gone-wild-the-magazine-look-out-playboy-pla/</guid><comments>http://www.bloggingstocks.com/2008/02/14/girls-gone-wild-the-magazine-look-out-playboy-pla/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/launches/" rel="tag">Launches</a>, <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/film/" rel="tag">Film</a></p><img vspace="4" hspace="4" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/02/ggwad240.jpg" />The dysfunctional state of the mainstream magazine industry is apparently not enough to dissuade the purveyors of the <em>Girls Gone Wild</em> video franchise from flashing the newsstand. According to <a href="http://adage.com/adages/post?article_id=124944">Nate Ives of Advertising Age</a>, <em>Girls Gone Wild</em> magazine will soon hit the streets with $9.99 worth of exuberant exhibitionism. Should <a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys">Playboy</a> (NYSE: <a href="http://finance.aol.com/quotes/playboy-enterprises-inc/pla/nys">PLA</a>) worry?
<p> </p>
<p>I'm not particularly savvy on the magazine business, but I think I have the profit model here figured out. <em>Girls Gone Wild</em> haunts the spring break spots, enticing drunken college girls to bare their breasts and more for the camera, and hawks the videos on late night television.</p>
<p>Now, thousands of parents each year are suckered into buying those high school <a href="http://en.wikipedia.org/wiki/Who%27s_Who_scam">Who's Who</a> books for the pleasure of proving to their relatives that their sons are not losers after all. Is it so hard to believe that the same parent wouldn't pony up a sawbuck for a picture of their daughter at her youthful peak of ripeness? I can imagine the magazine being proudly passed around at the family reunion, after the macaroni salad, before the softball game. "Gosh, is that really Nellie Sue?" says Aunt Jean. "That must have hurt," opines cousin Delores. "Let me borrow that for a minute," says young cousin Carl. "I'll bring it right back."</p>
<p>Yeah, parental pride is sure to lead to the success of the Girls Gone Wild magazine. For many parents, it will be a choice between that or her mug shot for the family Christmas card. <br /></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/02/14/girls-gone-wild-the-magazine-look-out-playboy-pla/">Girls Gone Wild, the magazine -- look out, Playboy (PLA)</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 14 Feb 2008 17:52:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://adage.com/adages/post?article_id=124944>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/02/14/girls-gone-wild-the-magazine-look-out-playboy-pla/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1115169/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/02/14/girls-gone-wild-the-magazine-look-out-playboy-pla/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Girls Gone Wild</category><category>GirlsGoneWild</category><category>magazines</category><category>pla</category><category>playboy</category><category>skin magazines</category><category>SkinMagazines</category><dc:creator><![CDATA[Tom Barlow]]></dc:creator><pubDate>Thu, 14 Feb 2008 17:52:00 EST</pubDate></item></channel></rss>
