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Over the past few years, Research In Motion Ltd. (RIMM) has been playing defense. It's certainly a terrible strategy in light of its rivals, which include Apple, Inc. (AAPL) and Google, Inc. (GOOG). As a result, the stock price for RIM has been lackluster. Unfortunately, it looks like things will only get worse.
Consider that it is only now that RIM is thinking about buying a mobile advertising network (according to a report from the Wall Street Journal). Of course, Apple has already entered the business with its $250 million purchase of Quattro Wireless and Google shelled out $750 million for AdMob.
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