The new earnings season doesn't kick off until Alcoa (AA) reports its first-quarter results on April 11, but a few stragglers are still reporting their earnings for the previous quarter this week. The most prominent earnings reports on tap are Wednesday's results from Bed Bath & Beyond (BBBY) and from Monsanto (MON). Here's what analysts surveyed by Thomson Reuters expect to see.

Bed Bath & Beyond

During its fiscal fourth quarter, the nation's largest domestics retailer opened new stores and its CEO sold shares. Analysts anticipate that the New Jersey-based company will report per-share earnings of 97 cents, an increase of 11.3% from the same quarter of last year. The company also is expected to post revenue of $2.4 billion for the three months that ended in February, a 6.3% rise from a year earlier.

NASDAQ OMX (NDAQ), Intercontinental Exchange (ICE) offered $42.50 per share to acquire NYSE Euronext (NYX). April and June call option implied volatility is at 22; below its 26-week average of 32 according to Track Data, suggesting decreasing price movement.

Pier 1 Imports (PIR) April put option implied volatility is at 58, June is at 54; near its 26-week average of 56 according to Track Data, suggesting non-directional price movement into the expected release of Q4 results on April 7.

Options Update is by Stock Specialist Paul Foster of theflyonthewall.com.

Analyst Upgrades

• NYSE Euronex (NYX) to conviction buy from neutral at Goldman.
• General Dynamics (GD) to buy from hold at Citigroup.
• Deere (DE), Parker-Hannifin (PH) and ExlService (EXLS) to overweight from neutral at JPMorgan.
• Aflac (AFL) to outperform from market perform at FBR Capital.
• Wynn Resorts (WYNN) to buy from neutral at Janney Capital.
• Amdocs (DOX) to buy from neutral at UBS.
• Juniper (JNPR) to buy from hold at ThinkEquity.
• Rudolph Tech (RTEC) and KLA-Tencor (KLAC) to perform from underperform at Oppenheimer.
• Hershey (HSY) and Pinnacle Entertainment (PNK) to outperform from market perform at Wells Fargo.
• Spirit AeroSystems (SPR) to equal weight from underweight at Morgan Stanley.
• Micron (MU) to outperform from neutral at RW Baird.

Here are some highlights from this past week's earnings coverage on BloggingStocks:

• Alcoa Inc. (AA) received an analyst's downgrade ahead of its earnings report due to pricing pressures in 2011.
• American Eagle Outfitters Inc. (AEO) disappointing earnings guidance offset sales numbers to depress shares.
• Bed Bath & Beyond (BBBY) shares hit a new 52-week high after it reported strong Q4 results and offered guidance.
• Constellation Brands Inc. (STZ) posted a narrower net loss for Q4 and offered lower-than-expected guidance.

The so-called cruelest month has begun. And this coming week's economic calendar for the U.S. starts off with the ISM nonmanufacturer's survey results for April and NAR's pending home sales for February on Monday morning. This glimpse at the service and housing sectors will be followed by March's consumer credit numbers Monday afternoon. Then things are pretty quiet until Friday's release of factory orders and wholesale trade numbers for February.

Between the Monday and Friday economic numbers will come the release on Tuesday of the minutes of the March 16 FOMC meeting, a record of the Fed's most recent thinking on monetary policy.

Retailer Pier 1 Imports (PIR) issued fiscal fourth-quarter earnings forecast Thursday morning, saying it expect earnings to come in at at least 29 cents per share. A year ago, PIR lost 33 cents per share in the fourth quarter. Moreover, the consensus estimate for the retailer's quarterly earnings checks in at 25 cents per share.

This wasn't the only news from PIR, as the company forecast fourth-quarter merchandise margins of 55.7%, which is better than last year's 44.3% and the Street's expectations. PIR's same-store sales also increased by 6.5%. A true bevy of good news, but we could see the jubilation tempered by the fact that PIR predicts its fourth-quarter revenue will total $396 million while expectations call for $406.02 million.

We had a lot of big names trading up to new 52 week highs again today. The overall markets were pretty flat, with the DOW closing the day down 0.14%, the NASDAQ closing the day's trading up 0.04%, and the S&P ending the day a bit lower to finish today's trading down 0.28%.

Here are a few of the names that moved higher during the day to set new 52 week highs.

Memphis-based package delivery giant FedEx Corp. (NYSE: FDX) is generally seen as an indicator of the state of commerce in the U.S. Last week, not only did the Fed's Beige Book report suggest that the economy had stabilized over the summer, with signs of recovery in some districts, But FedEx also boosted its earnings guidance due to stronger-than-expected volume in its international priority-delivery service. So a question going in to FedEx's fiscal first-quarter report this week is whether the company is still a bellwether.

For the three months that ended in August, when FedEx opened distribution hubs in Chicago and Toledo and declared a quarterly dividend, analysts surveyed by Thomson Reuters are looking for it to report that earnings fell 60.2% from a year ago to $0.49 per share. That's also down 23.4% from the previous quarter, as well as less than the recently updated outlook. First quarter revenue is expected to be down 18.3% from a year ago to $8.2 billion.

A new earnings reporting season kicks off this coming week with the quarterly report from Alcoa, the first Dow Jones industrial to report. But investors looking for early signs about the first quarter will be disappointed in what they see from the aluminum producer, assuming that analysts surveyed by Thomson Reuters are neither too optimistic or too pessimistic about those results.

Pier 1 Imports (NYSE: PIR) is moving up in the ranks of layoff kings by announcing that it will lay off another 10% of its "full time equivalent positions in its distribution center, home office, and field administration areas."

The layoffs could hit stores too. The company disclosed that it is negotiating with landlords in an effort to negotiate lower rent payments to help cope with its tanking sales. In the press release, Pier 1 noted that "The Company has begun negotiating with landlords to achieve rental reductions across the chain. These negotiations may lead to the execution of early termination agreements for up to 125 underperforming store locations, if rental reduction negotiations on those locations prove unsuccessful." That figure represents more than 10% of Pier 1's approximately 1,100 store base.

It seems so astonishing that it can't be true, but there are experts who believe that 25% of American retailers could fail over the course of the next year or two. According to The Wall Street Journal (subscription required), "AlixPartners LLP, a Michigan-based turnaround consulting firm, estimates that 25.8% of 182 large retailers it tracks are at significant risk of filing for bankruptcy or facing financial distress in 2009 or 2010."

If an extremely large number of retailers do close, the job loss could be incredible. Troubled retailer Pier 1 (NYSE: PIR), which trades at $0.33, has more than 6,100 employees. Rite Aid (NYSE: RAD), which also trades at $0.33, has over 60,000. If several medium-sized to large store chains move into bankruptcy, hundreds of thousands of jobs will be at stake. This does not include more modest-sized operators.

The retail industry is critical to the American economy. If it falls apart rapidly, it helps put the recession into a deeper downward spiral. Retail employees lose jobs and then are no longer consumers. With fewer consumers, more retailers and other business fail. Tax income for municipal, state, and the federal governments is also undermined, putting pressure on government employment.

The jobless rate my be close to 7% now. The retail part of the economy could move that number up quite a bit all by itself.

Douglas A. McIntyre is an editor at 247wallst.com.

Last week's preview raised the question of whether consumers were turning to comfort foods in these uncertain times, specifically in terms of second quarter earnings of Campbell Soup (NYSE: CPB) and Krispy Kreme (NYSE: KKD). Campbell's strong earnings growth topped expectations, while Krispy Kreme narrowed its loss, though it fell short of estimates.

This coming week should bring reports from more food-related companies, from cereal maker General Mills and food packager CongAgra to grocery chain Kroger, to the parent companies of restaurants Cracker Barrel, Olive Garden, Red Lobster, Carl's Jr., and Hardees. Also look for reports from tech-related companies such as Oracle, Adobe, and Palm, as well as from financials Morgan Stanley and Goldman Sachs, and from economic bellwether FedEx.

Here's what analysts surveyed by Thomson Financial are expecting from some of the companies reporting earnings this week, as compared to their results from the same period of last year:

Here are some highlights from this past week's earnings coverage from BloggingStocks:

• CarMax Inc. (NYSE: KMX) Q1 profits tumbled despite its aggressive expansion program.
• Chiquita Brands International Inc. (NYSE: CQB) warned it would miss earnings due to cost hikes.
• Circuit City Stores Inc. (NYSE: CC) Q1 loss widened as same-store sales dwindled.
• Commercial Metals Co. (NYSE: CMC) Q3 profits declined despite strong demand, but beat estimates.
• Coventry Healthcare Inc. (NYSE: CVH) lowered its Q2 and full-year outlooks after a disappointing April.
• FedEx Corp. (NYSE: FDX) missed estimates on higher fuel prices and offered lackluster guidance.
• Ford Motor Co. (NYSE: F) warned that 2008 full-year results would be worse than those of 2007.
• General Electric Co. (NYSE: GE) was downgraded by JP Morgan because of risk to earnings.
• J.M. Smucker Co. (NYSE: SJM) missed Q4 earnings expectations despite acquisitions-based growth.
• La-Z-Boy Inc. (NYSE: LZB) said it swung to a Q4 loss due to diminishing retail sales.
• Lehman Brothers Holdings Inc. (NYSE: LEH) CEO expressed his disappointment in the Q2 results.
• Merrill Lynch & Co. (NYSE: MER) profit warnings and write-downs hit the rumor mill.
• Morgan Stanley (NYSE: MS) beat low expectations despite a hefty decline in Q2 profits (see transcript).
• Pier 1 Imports Inc. (NYSE: PIR) narrowed its Q1 loss but still fell short of expectations.
• Winnebago Industries Inc. (NYSE: WGO) posted dismal Q3 results but still beat low expectations.

More earnings highlights from this week: Goldman Sachs, Best Buy, General Mills, Carnival and others

On Thursday, publisher John Wiley & Sons Inc. (NYSE: JW.A) reported that its fiscal fourth-quarter earnings more than doubled. Not so good news from retailer Pier 1 Imports Inc. (NYSE: PIR), which said Thursday that its fiscal first quarter loss narrowed, but still fell short of analysts' forecasts.

Wiley said that, for the quarter ended April 30, earnings soared to $29 million, or 49 cents per share, from $14.4 million, or 25 cents per share, in the same period of the previous year ago. Revenue grew 11% to $433 million. Results were lifted by the company's 2007 acquisition of Blackwell Publishing.

Analysts polled by Thomson Financial had expected 35 cents per share on $427.1 million in sales.

For the full year, earnings rose 48% to $147.5 million, or $2.49 per share, and revenue grew 36% to $1.67 billion. Wiley also announced its 15th consecutive annual dividend increase.

John Wiley shares rose $1.10 Thursday to $49.76, just shy of its 52-week high, but was trading lower Friday morning. Shares are up 13.3% year to date.

Shares of Pier 1 Imports (NYSE: PIR) tumbled more than 8% on Monday after Morgan Keegan analyst Laura Champine downgraded the stock to Underperform from Market Perform. She wrote in a note: "We are skeptical about Pier 1's ability to drive traffic without discounting, and our recent checks at Pier 1 suggest that the company is still using aggressive promotions to clear inventory ... If the company is being forced by a weakening consumer to stray from its plan of reducing store-wide markdowns, the margin impact could be extremely detrimental to earning."

Pier 1's struggles have been well-documented. The company is attempting a dramatic turnaround under the leadership of a new CEO after years of underperformance and tough competition from lower cost providers of similar products like Target (NYSE: TGT) and Wal-Mart (NYSE: WMT).

Turnarounds are always tough; most of them have a way of not really turning around at all. A weak economy and cautious consumer spending could be enough to make a very tough turnaround nearly impossible.

It appears that more than a few investors are betting this turnaround will end badly -- roughly 20% of the float is short.