MOST NOTEWORTHY: British Sky Broadcasting, ReneSola and Chordiant Software were today's noteworthy initiations:

• Jefferies believes British Sky Broadcasting's (NYSE:BSY) exposure to discretionary household expenditure seems more dangerous than it is. Shares were initiated with a Buy rating.
  
• Oppenheimer assumed ReneSola (NYSE: SOL) with a Perform rating and said it is waiting for margins to re-accelerate before becoming more constructive on shares.
  
• Chordiant Software (NASDAQ: CHRD) was initiated at B. Riley with a Buy rating and $7 target and believes the recent sell-off is overdone.

OTHER INITIATIONS:

• JMP Securities initiated American Capital (NASDAQ:AGNC) with an Outperform rating and $23 target.
  
• UBS assumed Omnicom Group (NASDAQ: OMC) and Interpublic Group (NYSE: IPG) with Neutral ratings and targets of $50 and $9.50, respectively.
  
• Real Goods Solar (NASDAQ: RSOL) was assumed at Broadpoint with a Buy rating and $10 target.

MOST NOTEWORTHY: Pioneer Southwest, Art Technology and Real Goods Solar were today's noteworthy initiations:

• Friedman Billings initiated Pioneer Southwest (NYSE: PSE) with an Outperform rating and $25 target. The firm believes the current valuation does not reflect potential upside from the upstream drop-downs, which would result in higher distributions.
  
• ThinkPanmure believes Art Technology (NASDAQ: ARTG) is well-positioned to benefit from a strong replatforming cycle. Shares were initiated with a Buy rating and $4.50 target.
  
• Broadpoint said Real Goods Solar (NASDAQ: RSOL) has a disciplined operational model leading to profitable growth, and started shares with a Buy rating and $10 target. ThinkPanmure also initiated Real Goods Solar with a Buy rating and $10 target and said the company is well-positioned given strong underlying trends that include higher retail electricity costs, legislative renewable energy standards and incentives, declining solar photovoltaic systems costs, and "green momentum."

OTHER INITIATIONS:

• Credit Suisse assumed Telmex International (NYSE: TII) with a Neutral rating and $18 target.
  
• Athenahealth (NASDAQ: ATHN) was initiated with a Hold rating at BB&T Capital.
  
• Western Gas Partners (NYSE: WES) was started at Citigroup with a Hold rating and $18.50 target.