Circuit City Stores (NYSE: CC) filed for bankruptcy. It was only a matter of time as the clock started ticking in March 2007. The CEO who sent Circuit City into its doom loop got fired in September. Today, its new CEO James Marcum, "leveraged its history" into bankruptcy.
I first posted about Circuit City's egregious mis-management here. The problem was that its former CEO, Philip Schoonver, had the brilliant idea of cutting costs by firing its 3,400 top people. The people he fired happened to be the ones who knew what they were talking about when it came to electronics and those sales people went to work for the competition, taking their customers with them. The result for Circuit City was a plunge in sales and bigger losses. And Circuit City's board took way too long to realize the error of its ways.
Now shoppers looking for holiday bargains can go into the Circuit City stores and try to get deals. The fate of Circuit City will serve as an important lesson for any manager: There's a smart way to cut costs and a dumb way. The dumb way is to fire the experienced sales and service people who keep your customers coming in the door. The smart way is to figure out which parts of your company are not adding value to customers and eliminate them.
Schoonover chose the dumb way and he bankrupted the company.
Peter Cohan is president of Peter S. Cohan & Associates. He also teaches management at Babson College and edits The Cohan Letter. He has no financial interest in Circuit City securities.

Even if the national headlines weren't already providing enough focus on the economy, plenty of economic data is due out as the month and the quarter wind down. U.S. economic data scheduled to be released this week include:

