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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Starbucks setting a new trend by promoting movies for a cut of the action?]]></title><link>http://www.bloggingstocks.com/2007/06/29/starbucks-setting-a-new-trend-by-promoting-movies-for-a-cut-of-t/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/06/29/starbucks-setting-a-new-trend-by-promoting-movies-for-a-cut-of-t/</guid><comments>http://www.bloggingstocks.com/2007/06/29/starbucks-setting-a-new-trend-by-promoting-movies-for-a-cut-of-t/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/deals/" rel="tag">Deals</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/pfe/" rel="tag">Pfizer (PFE)</a>, <a href="http://www.bloggingstocks.com/category/sbux/" rel="tag">Starbucks (SBUX)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/yum/" rel="tag">Yum Brands (YUM)</a>, <a href="http://www.bloggingstocks.com/category/dj/" rel="tag">Dow Jones and Co (DJ)</a>, <a href="http://www.bloggingstocks.com/category/hlt/" rel="tag">Hilton Hotels (HLT)</a></p><p><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/06/sbuxmovies.jpg" alt="" />Yesterday we learned that <a href="http://finance.aol.com/quotes/starbucks-corporation/sbux/nas?tabs=quotesandnews">Starbucks</a> (NASDAQ: <a href="http://finance.aol.com/quotes/starbucks-corporation/sbux/nas?tabs=quotesandnews">SBUX</a>) is taking another shot at the <a href="http://www.bloggingstocks.com/2007/06/28/starbucks-going-greener-sort-of/">movie promotion business</a> by pushing (for a cut of the action) the National Geographic movie "Arctic Tale." Starbuck's initial effort, last year's "Akeela and the Bee," had indifferent results.</p>
<p>While most of the big releases for 2007 already have commercial tie-ins, I thought about other companies that might make money by offering some targeted marketing. Perhaps</p>
<ul>
    <li><a href="http://www.youtube.com/watch?v=su0U37w2tws"><em>Ratatouille</em></a> -- KFC (<a href="http://finance.aol.com/quotes/yum-brands-inc/yum/nys?tabs=quotesandnews">Yum Brands</a>, NYSE: <a href="http://finance.aol.com/quotes/yum-brands-inc/yum/nys?tabs=quotesandnews">YUM</a>)</li>
    <li><em>The 40-year old Virgin</em> -- <a href="http://finance.aol.com/quotes/weight-watchers-international-inc/wtw/nys?tabs=quotesandnews">Weight Watchers Intl</a> (NYSE: <a href="http://finance.aol.com/quotes/weight-watchers-international-inc/wtw/nys?tabs=quotesandnews">WTW</a>) </li>
    <li><em>Sicko</em> -- <a href="http://en.wikipedia.org/wiki/Scientology">The Church of Scientology</a></li>
    <li><em>Live Free or Die Hard</em> -- Viagra (<a href="http://finance.aol.com/quotes/pfizer-inc/pfe/nys?tabs=quotesandnews">Pfizer</a>, NYSE: <a href="http://finance.aol.com/quotes/pfizer-inc/pfe/nys?tabs=quotesandnews">PFE</a>)</li>
    <li><em>Evan Almighty</em> -- <a href="http://www.chriscraft.com/">Chris Craft</a></li>
    <li><em>Transformers</em>: The Mitt Romney Campaign</li>
    <li><em>The Simpsons Movie</em>: <a href="http://tutoring.sylvanlearning.com/about-us/franchise.cfm?CFID=3366681&amp;CFTOKEN=62989585">Sylvan Learning</a> </li>
    <li><em>Hairspray</em>: Lane Bryant (<a href="http://finance.aol.com/quotes/charming-shoppes-inc/chrs/nas?tabs=quotesandnews">Charming Shoppes, Inc.,</a> NASDAQ: <a href="http://finance.aol.com/quotes/charming-shoppes-inc/chrs/nas?tabs=quotesandnews">CHRS</a>)</li>
    <li><em>Hostel: Part II</em> -- <a href="http://finance.aol.com/quotes/hilton-hotels-corporation/hlt/nys?tabs=quotesandnews">Hilton Hotels</a> (NYSE: <a href="http://finance.aol.com/quotes/hilton-hotels-corporation/hlt/nys?tabs=quotesandnews">HLT</a>)</li>
    <li><em>1408</em> -- Hostelling International</li>
</ul>
<p>And, as a special subscriber gift offer promotion, <br /></p>
<ul>
    <li>The Wall Street Journal (<a href="http://finance.aol.com/quotes/dow-jones-and-company-inc/dj/nys?tabs=quotesandnews">Dow Jones</a>, NYSE: <a href="http://finance.aol.com/quotes/dow-jones-and-company-inc/dj/nys?tabs=quotesandnews">DJ</a>) -- <em>Citizen Kane</em></li>
</ul><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/06/29/starbucks-setting-a-new-trend-by-promoting-movies-for-a-cut-of-t/">Starbucks setting a new trend by promoting movies for a cut of the action?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 29 Jun 2007 14:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.themoneytimes.com/news/20070628/starbucks_to_promote_eco_themed_film-id-105521.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/06/29/starbucks-setting-a-new-trend-by-promoting-movies-for-a-cut-of-t/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/929464/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/06/29/starbucks-setting-a-new-trend-by-promoting-movies-for-a-cut-of-t/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>1408</category><category>40-year-old virgin</category><category>40-year-oldVirgin</category><category>charming shoppes</category><category>CharmingShoppes</category><category>chris craft</category><category>ChrisCraft</category><category>chrs</category><category>Citizen Cane</category><category>CitizenCane</category><category>dj</category><category>dow jones</category><category>DowJones</category><category>evan almighty</category><category>EvanAlmighty</category><category>hairspray</category><category>hlt</category><category>hostel: part II</category><category>Hostel:PartIi</category><category>hostelling international</category><category>HostellingInternational</category><category>live free or die hard</category><category>LiveFreeOrDieHard</category><category>pfe</category><category>pfizer</category><category>ratatouille</category><category>scientology</category><category>sylvan learning</category><category>SylvanLearning</category><category>the simpsons movie</category><category>TheSimpsonsMovie</category><category>transformers</category><category>Wall Street Journal</category><category>WallStreetJournal</category><category>weight watchers intl</category><category>WeightWatchersIntl</category><category>wtw</category><category>Yum</category><category>yum brands</category><category>YumBrands</category><dc:creator><![CDATA[Tom Barlow]]></dc:creator><pubDate>Fri, 29 Jun 2007 14:01:00 EST</pubDate></item><item><title><![CDATA[Best &amp; Worst: Tom Cruise, consummate dealmaker and celebrity we love to hate]]></title><link>http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/</guid><comments>http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/best-and-worst-2006/" rel="tag">Best and Worst 2006</a></p><p><em><img id="vimage_1" alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2006/12/tom-brit-oprah-.jpg" align="right" vspace="4" border="1" />This post is written as part of AOL Money &amp; Finance's Best &amp; Worst 2006. If you think that Tom Cruise makes too much money, <a href="http://money.aol.com/best-and-worst-in-money-2006/most-overpaid-celebrity">cast your vote</a></em>.</p>
<p>Long-considered one of the big guns in Hollywood, Golden Globe Award-winning actor and producer Tom Cruise is the only actor to have six consecutive $100 million plus blockbusters to his credit. </p>
<p>His acting career began when he was sidelined from the high-school wrestling team by an injury and he auditioned for and won a role in the school production of <em>Guys and Dolls.</em> He became a star after dancing in his underwear in the 1983 film <em>Risky Business,</em> for which he reportedly earned a measly $75,000. After 1986's <em>Top Gun</em> put Cruise in the six-figure salary range, he earned his first Razzie Award nomination for 1988's <em>Cocktail.</em> Critically acclaimed <em>Rain Man, Days of Thunder,</em> and <em>A Few Good Men</em> followed. In 1996 he starred in and produced <em>Mission Impossible,</em> the first in the blockbuster franchise, and earned an Academy Award nomination for his role in <em>Jerry Maguire.</em> Later blockbusters include <em>Minority Report, The Last Samurai,</em> and <em>War of the Worlds</em> (which reportedly earned him $70 million plus a percentage of the profits, as well as more Razzie nominations).</p>
<p>But in recent years his personal life has begun to attract more attention than his film roles, notably Cruise's very public advocacy of Scientology and anti-psychiatry statements, coupled with the tabloid speculation about his romantic relationships. In May 2005, during an interview on the <em>Oprah Winfrey Show,</em> Cruise unexpectedly leaped onto the couch to profess his love for Katie Holmes, an incident that was voted #1 of 2005's <em>Most Surprising Television Moments</em> on a countdown on E!. Economic damage due to Cruise's controversial public behavior and views was cited as one reason for the end of the 14-year relationship between Cruise's production company and Paramount Pictures. </p><p><a href="http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/" rel="bookmark">Continue reading <em>Best &amp; Worst: Tom Cruise, consummate dealmaker and celebrity we love to hate</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/">Best &amp; Worst: Tom Cruise, consummate dealmaker and celebrity we love to hate</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 12 Dec 2006 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/709691/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2006/12/12/best-and-worst-tom-cruise-consummate-dealmaker-and-celebrity-we/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Academy Awards</category><category>Golden Globe Awards</category><category>GoldenGlobeAwards</category><category>Hollywood</category><category>Katie Holmes</category><category>Oprah Winfrey</category><category>Paramount Pictures</category><category>Razzie Awards</category><category>Scientology</category><category>Tom Cruise</category><category>TomCruise</category><category>United Artists</category><dc:creator><![CDATA[Trey Thoelcke]]></dc:creator><pubDate>Tue, 12 Dec 2006 18:00:00 EST</pubDate></item></channel></rss>
