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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Omniture says it's all in the measuring]]></title><link>http://www.bloggingstocks.com/2008/02/01/omniture-says-it-s-all-in-the-measuring/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/02/01/omniture-says-it-s-all-in-the-measuring/</guid><comments>http://www.bloggingstocks.com/2008/02/01/omniture-says-it-s-all-in-the-measuring/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/products-and-services/" rel="tag">Products and Services</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/stocks-to-buy/" rel="tag">Stocks to Buy</a></p>The choppy/consolidating (or perhaps worse) market conditions sometimes gives the impression that growth plays do not exist, but that is not the case, and one growth company worth reviewing is Omniture.<br /><br /><a href="http://finance.aol.com/quotes/omniture-inc/omtr/nas?tabs=quotesandnews">Omniture</a> (Nasdaq: <a href="http://finance.aol.com/quotes/omniture-inc/omtr/nas?tabs=quotesandnews">OMTR</a>) is a leading provider of online business optimization services, which customers use to manage/enhance online, offline and multi-channel business initiatives.<br /><br />Analysts really like the company's primary product: SiteCatalyst, which helps clients electronically measure web site traffic, visitor activity, advertising effectiveness, and e-commerce transactions. Analysts also are impressed by Omniture's Fortune 1000-level clientele.<br /><br />The company offers several additional tools, including a product designed to enable customers to access all of their data in real time. <a href="http://stocks.us.reuters.com/stocks/estimates.asp?symbol=omtr">The Reuters F2007/F2008 EPS consensus estimates</a> for Omniture are 20 cents/42 cents.<br /><br />The risks? Analysts are keeping an eye on the company's order backlog for any signs of a slowdown in business.<br /><br />The First Call mean rating for Omniture is: Buy. [22 firms.] Mean 2008 target: $35.00. [high: $44, low: $26.]<br /><br /><strong>Stock Analysis:</strong> Omniture is a moderate-risk stock not suitable for low-risk investors. Investors with an investment horizon longer than 2 years should be rewarded from Omniture's shares. Sell / Stop Loss if you were to purchase shares in this company: $16.<br /><br />Disclosure: Lazzaro has no positions in stocks. In addition to private real estate holdings, he owns corporate and municipal bonds, and cash certificates of deposit.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/02/01/omniture-says-it-s-all-in-the-measuring/">Omniture says it's all in the measuring</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 01 Feb 2008 12:59:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/02/01/omniture-says-it-s-all-in-the-measuring/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1103934/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/02/01/omniture-says-it-s-all-in-the-measuring/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>information technology</category><category>Internet</category><category>Omniture</category><category>OMTR</category><category>web site services</category><dc:creator><![CDATA[Joseph Lazzaro]]></dc:creator><pubDate>Fri, 01 Feb 2008 12:59:00 EST</pubDate></item></channel></rss>
