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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Glassdoor.com gets a $6.5 million payday ]]></title><link>http://www.bloggingstocks.com/2008/10/29/glassdoor-com-gets-a-6-5-million-payday/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/10/29/glassdoor-com-gets-a-6-5-million-payday/</guid><comments>http://www.bloggingstocks.com/2008/10/29/glassdoor-com-gets-a-6-5-million-payday/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/nextbigthing/" rel="tag">Next Big Thing</a>, <a href="http://www.bloggingstocks.com/category/small-business/" rel="tag">Small Business</a></p><p><img width="211" vspace="4" hspace="4" height="46" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/10/glass.jpg" alt="" />If you look at top websites -- like <a href="http://www.wikipedia.org/">Wikipedia</a> and <a href="http://www.craigslist.org/about/sites">craigslist</a> -- a common theme is user participation. It certainly can be a powerful thing.</p>
<p>Well, this is what <a href="http://www.glassdoor.com">Glassdoor.com</a> is trying to do. Actually, this week the company <a href="http://www.glassdoor.com/about/pressReleases.htm#pr5">announced</a> a $6.5 million venture capital round (the total amount raised since its founding is $9.5 million). The investors include: Sutter Hill Ventures and Benchmark Capital. </p>
<p>So far, Glassdoor.com has attracted 115,000 contributions from its user base (the site launched in June). Basically, they have provided information about their employers, such as on salaries, culture and so on. There are even ratings of company CEOs.</p>
<p>All in all, it's a neat idea. After all, making the decision on a new job is critical -- but often fraught with uncertainty. So why now allow the community to help out?</p>
<p>According to the Glassdoor <a href="http://blog.glassdoor.com/2008/10/28/glassdoor-secures-65-million-in-series-b-funding/">blog</a>:</p>
<p>"Now more than ever, people want to know what it's really like inside a company and more and more employees are sharing details about their jobs and work environments. With increased resources, employees and employers can improve upon the decisions they make for their career and for their company. In this environment, in particular, we think this investment sends a strong signal about the value of the information available on Glassdoor.com to people around the globe."</p>
<p><a href="http://blog.glassdoor.com/2008/10/28/glassdoor-secures-65-million-in-series-b-funding/"></a></p>
<p><em><a href="http://www.linkedin.com/in/tomtaulli">Tom Taulli</a> is the author of various books, including <a href=" http://www.amazon.com/gp/product/0761535616?ie=UTF8&amp;tag=mergerforum0f-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0761535616">The Complete M&amp;A Handbook</a><img width="1" height="1" border="0" src="http://www.assoc-amazon.com/e/ir?t=mergerforum0f-20&amp;l=as2&amp;o=1&amp;a=0761535616" alt="" style="border-style: none ! important; margin: 0px;" /> and <a href="http://www.amazon.com/gp/product/0071393943?ie=UTF8&amp;tag=mergerforum0f-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0071393943">The Streetsmart Guide to Short Selling: Techniques the Pros Use to Profit in Any Market</a><img width="1" height="1" border="0" src="http://www.assoc-amazon.com/e/ir?t=mergerforum0f-20&amp;l=as2&amp;o=1&amp;a=0071393943" alt="" style="border-style: none ! important; margin: 0px;" />. He is also the founder of <a href="http://www.bizequity.com">BizEquity</a></em>, <em>a valuation website.</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/10/29/glassdoor-com-gets-a-6-5-million-payday/">Glassdoor.com gets a $6.5 million payday </a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 29 Oct 2008 17:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/10/29/glassdoor-com-gets-a-6-5-million-payday/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1356710/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/10/29/glassdoor-com-gets-a-6-5-million-payday/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>company culture</category><category>CompanyCulture</category><category>craigslist</category><category>Glassdoor</category><category>Venture Capital</category><category>VentureCapital</category><category>web 2.0</category><category>Web2.0</category><category>wikipedia</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Wed, 29 Oct 2008 17:00:00 EST</pubDate></item><item><title><![CDATA[YouTube was costly -- has it become RubeTube?]]></title><link>http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/</guid><comments>http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a>, <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/nws/" rel="tag">News Corp'B' (NWS)</a></p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/07/youtube-goog.gif" />This past holiday weekend my colleague Doug McIntyre gave support to a blog I wrote in May 2007 when he posted <a onmouseover="javascript:showPop(event,this,'By Google\'s (GOOG) standards, YouTube was not a terribly expensive acquisition. The search company\'s market cap is about $170. It paid less than 1% of...')" onclick="doFMClick(this,'','')" onmouseout="javascript:hidePop()" href="http://www.247wallst.com/2008/07/google-goog-the.html">Google (GOOG): The Failure Of YouTube</a>. In my rant I gave a detailed analysis outlining how Google had overpaid for YouTube by a fantastic amount.<br /><br />In the story Doug quotes projections that 2008 revenue generated by Google might gross $200 million from YouTube. <em>That's revenue, not profit. </em>A 20% profit would be $40 million if that was possible. In the article I wrote: <a title="View How can I say Google overpaid for YouTube? on BloggingStocks" href="http://www.bloggingstocks.com/2007/05/18/how-can-i-say-google-overpaid-for-youtube/" target="_blank">How can I say Google overpaid for YouTube?</a> I stated the case in plain English why the YouTube investment would have to earn $300 million (net, not gross) minimum, in its first year not to be dillutive.<br /><br />They missed the target by a mile. They will continue to miss the target and I do not expect it to ever justify the cost. Just because Google has lots of cash slushing around does not mean they have money to waste.<p><a href="http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/" rel="bookmark">Continue reading <em>YouTube was costly -- has it become RubeTube?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/">YouTube was costly -- has it become RubeTube?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 07 Jul 2008 14:02:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1246671/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/07/07/youtube-was-costly-has-it-become-rubetube/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>AOL</category><category>Craigslist</category><category>earnings</category><category>facebook</category><category>GOOG</category><category>Google</category><category>Internet</category><category>inthenews</category><category>Microsoft</category><category>MSFT</category><category>MSN</category><category>myspace</category><category>Profits</category><category>rube goldberg</category><category>RubeGoldberg</category><category>Sheldon Liber</category><category>SheldonLiber</category><category>Time Warner</category><category>TimeWarner</category><category>TWX</category><category>Wikipedia</category><dc:creator><![CDATA[Sheldon Liber]]></dc:creator><pubDate>Mon, 07 Jul 2008 14:02:00 EST</pubDate></item><item><title><![CDATA[The United States of Google]]></title><link>http://www.bloggingstocks.com/2008/06/11/the-united-states-of-google/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/06/11/the-united-states-of-google/</guid><comments>http://www.bloggingstocks.com/2008/06/11/the-united-states-of-google/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/international-markets/" rel="tag">International Markets</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/middle-east/" rel="tag">Middle East</a></p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/06/goog-google-logo.jpg" alt="" />It seems to me like the ultimate test of a tool lies not with its functionality, but with who uses it. This goes double for search tools, as their ability to access information vastly increases their popularity, and thus marketability. Personally, I firmly believe that most questions in the world can be answered by one of three sites. If it's a movie or TV question, I head to IMDB. If IMDB doesn't have the answer, I generally head over to <a href="http://www.greendaily.com/2008/06/16/smells-like-bad-news-controlling-vocs-in-your-home/">Wikipedia</a>. And if, for some reason, Wiki's answer doesn't suffice, I pull out the big guns and head over to <a href="http://finance.aol.com/quotes/google-inc/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc/goog/nas">GOOG</a>). Of course, so does pretty much everyone else in the world.<br /><br />This, of course, explains why the United States has begun <a href="http://us.ft.com/ftgateway/superpage.ft?news_id=fto050620081844382647">investing heavily in Google Ads</a> in foreign countries. While the government's online presence is pretty impressive, even the best website is only useful if it can generate hits; given the United States' overseas unpopularity right now, getting foreign nationals to visit its sites is an uphill battle. With this in mind, Google now displays ads for various United States government agencies when the user enters various key words and phrases. Currently, the terms that will generate an ad from the <a href="http://www.america.gov/">America.gov</a> website include "terrorism," "Middle East peace," "human rights," "press freedom," and "U.S. elections." <br /><br />The U.S. is paying Google based on the number of hits that its ads generate. Currently, that <a href="http://us.ft.com/ftgateway/superpage.ft?news_id=fto050620081844382647">ranges from</a> $25,000 to $30,000 per month for the America.gov website and a further $15,000 for other Middle-East oriented sites. Given that the $15,000 expenditure generates roughly 300,000 hits per month, it seems like a pretty good deal. For that matter, it's worth noting that an internet search platform has become the U.S. government's go-to guy for worldwide advertising. If Google can get people in Saudi Arabia to express an interest in the U.S.'s informational website, it seems like there's little that the company can't do!<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/06/11/the-united-states-of-google/">The United States of Google</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 11 Jun 2008 09:38:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://us.ft.com/ftgateway/superpage.ft?news_id=fto050620081844382647>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/06/11/the-united-states-of-google/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1221285/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/06/11/the-united-states-of-google/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>featured</category><category>goog</category><category>google</category><category>internet advertising</category><category>InternetAdvertising</category><category>search advertising</category><category>SearchAdvertising</category><category>wikipedia</category><dc:creator><![CDATA[Bruce Watson]]></dc:creator><pubDate>Wed, 11 Jun 2008 09:38:00 EST</pubDate></item><item><title><![CDATA[Wikipedia beating MySpace in attracting music listeners]]></title><link>http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/</guid><comments>http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/bad-news/" rel="tag">Bad News</a>, <a href="http://www.bloggingstocks.com/category/products-and-services/" rel="tag">Products and Services</a>, <a href="http://www.bloggingstocks.com/category/consumer-experience/" rel="tag">Consumer Experience</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/nws/" rel="tag">News Corp'B' (NWS)</a></p><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/02/beacon_theatre_240.jpg" alt="" />According to a <a href="http://www.nme.com/news/various-artists/35387">report</a> by <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo! Inc. </a>(NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>), more music listeners search for information about music acts on Wikipedia than they do on <a href="http://finance.aol.com/quotes/news-corporation/nws/nys">News Corp.'s</a> (NYSE: <a href="http://finance.aol.com/quotes/news-corporation/nws/nys">NWS</a>) MySpace site, which features media from the acts. Wikipedia is also outpacing "official band websites" as well. The difference may well be the ease of navigating a Wiki page over a MySpace page and the free, uncopyrighted content that can be offered in a Wiki. Jay Walsh, the communications manager for Wikipedia cited this exact scenario, stating that the website was not preparing to add any music content, staying with "content [listeners] can use and enjoy without worrying about violating any copyrights."
<p>From personal experience, I see how this scenario is accurate. More often than not, a Wikipedia page is just simpler and easier to navigate since it does not require a long loading time (this might not be a major issue for some internet users though) due to a large quantity of media-related content. The pages also always seem to have better information about what albums are available and what reviews have said about those albums. MySpace pages may not feature these aspects (although some do), but more often than not it just feels hard to navigate a page because of the layout and the ads that are on the site.</p><p><a href="http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/" rel="bookmark">Continue reading <em>Wikipedia beating MySpace in attracting music listeners</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/">Wikipedia beating MySpace in attracting music listeners</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 25 Mar 2008 16:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1148562/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/03/25/wikipedia-beating-myspace-in-attracting-music-listeners/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>inthenews</category><category>MySpace</category><category>NWS</category><category>Wikipedia</category><category>YHOO</category><dc:creator><![CDATA[Richard Driver]]></dc:creator><pubDate>Tue, 25 Mar 2008 16:40:00 EST</pubDate></item><item><title><![CDATA[Is Wikia a large future threat to Google?]]></title><link>http://www.bloggingstocks.com/2008/01/09/is-wikia-a-large-future-threat-to-google/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2008/01/09/is-wikia-a-large-future-threat-to-google/</guid><comments>http://www.bloggingstocks.com/2008/01/09/is-wikia-a-large-future-threat-to-google/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a></p><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2008/01/wikia.gif" alt="" />When <a href=".wikipedia.com">Wikipedia</a> was conceived, few would have thought it would end up in the regular top-10 of internet sites -- but it has. The largest encyclopedia in the world has a viewership that any entity on the web would kill for. Its strength remains in the ability of anyone to create and edit encyclopedia entries, giving the power to the people (literally).<br /><br />What was next, then, for Jimmy Wales, one of Wikipedia's founders? Why, a search engine, of course. Although Google has a tight grip on that market already, the new <a href="http://www.wikia.com/wiki/Wikia">Wikia.com</a> believes it can contend for the internet search championship belt at some point in time. It's off to a very rocky start (and <a href="http://www.techcrunch.com/2008/01/06/wikia-search-is-a-complete-letdown/">sorely disappointing to many</a>), but does Wikia.com have a chance to compete against Google where internet stalwarts <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo, Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>) and <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">Microsoft Corp.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) have so far failed? if so, why?<br /><br />According to Wales, Wikia.com will succeed because it will be <a href="http://www.theregister.co.uk/2008/01/07/jimmy_wales_launches_wikia_search/">more trustworthy</a> than any other internet search provider. His reason is the same one that has made Wikipedia so popular: anyone will be able to control the results returned from a Wikia.com search. No automated Google algorithms or <a href="http://google.weblogsinc.com/2005/03/18/wired-search-engine-manipulation/">automated software bots</a> that can be rigged to giving certain search results. <br /><br />Is Wales correct? Will customers <strong><em>see the value</em></strong> in being able to vote down results that are fluff or not very relevant better than Google's artificially intelligent software? If customers do see this value -- and enough of them start using Wikia.com -- Google could potentially see its largest threat yet in the internet search arena. But it will be years down the road from now before consumers flock to anything other than Google.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2008/01/09/is-wikia-a-large-future-threat-to-google/">Is Wikia a large future threat to Google?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 09 Jan 2008 15:26:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.theregister.co.uk/2008/01/07/jimmy_wales_launches_wikia_search/>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/01/09/is-wikia-a-large-future-threat-to-google/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1082117/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2008/01/09/is-wikia-a-large-future-threat-to-google/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>GOOG</category><category>Google</category><category>Google Search</category><category>GoogleSearch</category><category>Jimmy Wales</category><category>JimmyWales</category><category>Wikia</category><category>Wikia.com</category><category>Wikipedia</category><dc:creator><![CDATA[Brian White]]></dc:creator><pubDate>Wed, 09 Jan 2008 15:26:00 EST</pubDate></item><item><title><![CDATA[Entrepreneur's Journal:  Does your business need a Wikipedia page?]]></title><link>http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/</guid><comments>http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/sbux/" rel="tag">Starbucks (SBUX)</a>, <a href="http://www.bloggingstocks.com/category/small-business/" rel="tag">Small Business</a></p><p><img alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/12/wikipedia.jpg" align="right" vspace="4" border="1" />Started in 2001, <a href="http://www.wikipedia.org">Wikipedia</a> has grown into a massive knowledge base, with more than 75,000 contributors and nine million articles.</p>
<p>No doubt Wikipedia is a great resource to learn about the bigger companies - such as <a href="http://finance.aol.com/quotes/sbux/nys">Starbucks Corporation</a> (Nasdaq: <a href="http://finance.aol.com/quotes/sbux/nys">SBUX</a>), <a href="http://finance.aol.com/quotes/goog/nys">Google Inc.</a> (Nasdaq: <a href="http://finance.aol.com/quotes/goog/nys">GOOG</a>), and <a href="http://finance.aol.com/quotes/msft/nys">Microsoft Corporation</a> (Nasdaq: <a href="http://finance.aol.com/quotes/msft/nys">MSFT</a>). But there are also many smaller businesses on the site.</p>
<p>So, should you jump in too?</p>
<p>"Wikipedia is one of the most frequented databases on the Web," said Dan Nichols, director of marketing communications at <a href="http://finance.aol.com/quotes/rnow/nys">RightNow Technologies</a> (Nasdaq: <a href="http://finance.aol.com/quotes/rnow/nys">RNOW</a>). "We <a href="http://en.wikipedia.org/wiki/RightNow_Technologies">posted an entry</a> on RightNow to make sure we were accurately represented on the site and to increase awareness."</p>
<p>Keep in mind that a Wikipedia page can help improve your website's search engine rank - and perhaps drive some traffic. What's more, a Wikipedia page can lend some credibility to your business. </p>
<p>However, you need to consider some things:</p><p><a href="http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/" rel="bookmark">Continue reading <em>Entrepreneur's Journal:  Does your business need a Wikipedia page?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/">Entrepreneur's Journal:  Does your business need a Wikipedia page?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sat, 15 Dec 2007 14:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1062450/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/12/15/entrepreneur-s-journal-does-your-business-need-a-wikipedia-pag/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>featured</category><category>rightnow technologies</category><category>RightnowTechnologies</category><category>Wikipedia</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Sat, 15 Dec 2007 14:00:00 EST</pubDate></item><item><title><![CDATA[Google's Knol project: A Wikipedia killer?]]></title><link>http://www.bloggingstocks.com/2007/12/14/google-s-knol-project-a-wikipedia-killer/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/12/14/google-s-knol-project-a-wikipedia-killer/</guid><comments>http://www.bloggingstocks.com/2007/12/14/google-s-knol-project-a-wikipedia-killer/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a></p><p><img width="133" vspace="4" hspace="4" height="59" border="" align="right" style="width: 133px; height: 59px;" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/12/goog.jpg" alt="" />Late Thursday, Google <a href="http://googleblog.blogspot.com/2007/12/encouraging-people-to-contribute.html">mentioned</a> yet another web service (although, this one could be a big one): Google Knol (which stands for a unit of knowledge). </p>
<p>Basically, this is a knowledge base - where experts write up articles and users have a chance to benefit from the wisdom. The system is currently under an invitation-only status.</p>
<p>With huge amounts of content across the web, it's often hard to find the quality stuff. Even if you go to places like <a href="http://www.wikipedia.org">Wikipedia</a>, it's not easy to get a sense of the accuracy. Often, I use these sources as a starting point - not something that's definitive.</p>
<p>As expected, Google wants knols for all topics, which is certainly ambitious and will likely encounter problems along the way. But, it's certainly a worthy goal - and, in the end, could result in a valuable property.</p>
<p>More importantly, Google will share revenues with the experts (through advertising). This will certainly be a big differentiator, as other wikis, such as <a href="http://www.wikinvest.com">Wikinvest</a> and Wikipedia, rely on authors who do it for fun.<br /><em><br />Tom Taulli is the author of various books, including <a href=" http://www.amazon.com/gp/product/0761535616?ie=UTF8&amp;tag=mergerforum0f-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0761535616">The Complete M&amp;A Handbook</a><img width="1" height="1" border="0" style="border-style: none ! important; margin: 0px;" alt="" src="http://www.assoc-amazon.com/e/ir?t=mergerforum0f-20&amp;l=as2&amp;o=1&amp;a=0761535616" /> and <a href=" http://www.amazon.com/gp/product/1932159282?ie=UTF8&amp;tag=mergerforum0f-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1932159282">The Edgar Online Guide to Decoding Financial Statements</a><img width="1" height="1" border="0" style="border-style: none ! important; margin: 0px;" alt="" src="http://www.assoc-amazon.com/e/ir?t=mergerforum0f-20&amp;l=as2&amp;o=1&amp;a=1932159282" />. He also operates <a href="http://www.dealprofiles.com">DealProfiles.com</a>.</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/12/14/google-s-knol-project-a-wikipedia-killer/">Google's Knol project: A Wikipedia killer?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 14 Dec 2007 13:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/12/14/google-s-knol-project-a-wikipedia-killer/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1062709/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/12/14/google-s-knol-project-a-wikipedia-killer/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>GOOG</category><category>Google</category><category>inthenews</category><category>Knol</category><category>Wikipedia</category><category>wikis</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Fri, 14 Dec 2007 13:00:00 EST</pubDate></item><item><title><![CDATA[Wikipedia to pay illustrators: significant?]]></title><link>http://www.bloggingstocks.com/2007/12/02/wikipedia-to-pay-illustrators-significant/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/12/02/wikipedia-to-pay-illustrators-significant/</guid><comments>http://www.bloggingstocks.com/2007/12/02/wikipedia-to-pay-illustrators-significant/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/technology/" rel="tag">Technology</a></p>In a move that has tremendous symbolic significance, Wikipedia will begin paying contributors for producing certain sought-after illustrations.<br /><br />Philip Greenspun donated $20,000 to fund the program, and <a href="http://www.nytimes.com/2007/12/03/technology/03wiki.html?ref=business">according</a> to the <em>New York Times</em>, "The woman running the project for Wikipedia, Brianna Laugher, says the plan is to create a list of articles that need illustrations and then solicit the work. The first list is expected to have 50 illustrations and be completed this month. Contributors will be able to sign up for an illustration and have two weeks to submit it; if it is accepted, the illustrator will be paid $40."<br /><br />This will be the first time that the foundation that runs the site will pay contributors for their work.<br /><br />Some might consider this to be a slippery slope -- Isn't the whole point of Wikipedia that it's produced entirely by volunteers? But apparently the site had few people willing to do certain illustrations, and is hoping the nominal compensation will help improve the site.<br /><br />If Wikipedia really does restrict its pay for production to a few illustrations, it shouldn't have any impact on the site's reputation. But further payment could lead to the complaints that public broadcasting has faced as increased on-air thank you's of sponsors bear a suspicious similarity to commercials.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/12/02/wikipedia-to-pay-illustrators-significant/">Wikipedia to pay illustrators: significant?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sun, 02 Dec 2007 16:58:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.nytimes.com/2007/12/03/technology/03wiki.html?ref=business>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/12/02/wikipedia-to-pay-illustrators-significant/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1053243/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/12/02/wikipedia-to-pay-illustrators-significant/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>compensation</category><category>illustrations</category><category>internet</category><category>nonprofit</category><category>Wikipedia</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Sun, 02 Dec 2007 16:58:00 EST</pubDate></item><item><title><![CDATA[Using Wikipedia as a source for a business book?]]></title><link>http://www.bloggingstocks.com/2007/11/20/using-wikipedia-as-a-source-for-a-business-book/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/11/20/using-wikipedia-as-a-source-for-a-business-book/</guid><comments>http://www.bloggingstocks.com/2007/11/20/using-wikipedia-as-a-source-for-a-business-book/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/scandals/" rel="tag">Scandals</a>, <a href="http://www.bloggingstocks.com/category/books/" rel="tag">Books</a></p>So this is pretty scary. Business writer George Orwel has come under fire for lifting, almost word for word, five paragraphs out of a Wikipedia entry for his book <em>Black Gold: The New Frontier for Oil investors</em>, published by Wiley.<br /><br /><a href="http://www.nytimes.com/2007/11/19/technology/19wiki.html?_r=2&amp;ref=business&amp;oref=slogin&amp;oref=slogin">According</a> to <em>The New York Times</em>, "Copying from Wikipedia, the online encyclopedia produced by tens of thousands of contributors, does not raise the same legal complications as copying from a copyrighted book. According to Mike Godwin, the lead lawyer at the Wikimedia Foundation, under Wikipedia's license anyone can reprint material found there as long as Wikipedia is given credit and the license itself is reprinted, assuring that the material continues to roam free."<br /><br />But that isn't even the point -- high schools across the country warn students to never, ever, ever, use Wikipedia as a source for a scholarly paper because, and this is important, <em>anyone can edit it</em>. If I wanted to, I could log on to Wikipedia right now and edit the entry for "Wall Street Journal" to say that, next to BloggingStocks, it's the most respected name in business journalism. And it would remain there, until someone else edited it.<br /><br />I haven't read Mr. Orwel's book and, given Wiley's stellar reputation, it's probably quite good. But the use of Wikipedia as a source, to say nothing of copying text from the site, raises concerns about the quality of the research.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/11/20/using-wikipedia-as-a-source-for-a-business-book/">Using Wikipedia as a source for a business book?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 20 Nov 2007 17:05:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.nytimes.com/2007/11/19/technology/19wiki.html?_r=2&amp;ref=business&amp;oref=slogin&amp;oref=slogin>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/11/20/using-wikipedia-as-a-source-for-a-business-book/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1044473/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/11/20/using-wikipedia-as-a-source-for-a-business-book/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>George Orwel</category><category>GeorgeOrwel</category><category>Wikipedia</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Tue, 20 Nov 2007 17:05:00 EST</pubDate></item><item><title><![CDATA[Wikinvest: Investing gets wiki-fied]]></title><link>http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/</guid><comments>http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a>, <a href="http://www.bloggingstocks.com/category/small-business/" rel="tag">Small Business</a></p><p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/10/wikinvest.jpg" alt="" />With the continued success of <a href="http://www.wikipedia.org">Wikipedia</a>, there's some talk about whether there are opportunities to create popular niche wikis.</p>
<p>That's what <a href="http://www.wikinvest.com">Wikinvest</a> is trying to do. And as the name implies, the site is focused primarily on individual investors. </p>
<p>In fact, this week the firm <a href="http://www.dealprofiles.com/vcprofile.htm?VCID=386">received $2.5 million</a> in venture funding (the lead investor is DCM). </p>
<p>Basically, it's a bet on the "wisdom of the crowds." And, it's a model that has worked with discussion boards, such as with <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">Yahoo</a> (NASDAQ: <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas">YHOO</a>). </p>
<p>Yet, there are risks.</p><p><a href="http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/" rel="bookmark">Continue reading <em>Wikinvest: Investing gets wiki-fied</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/">Wikinvest: Investing gets wiki-fied</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 03 Oct 2007 14:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/1004355/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/10/03/wikinvest-investing-gets-wiki-fied/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>wikinvest</category><category>Wikipedia</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Wed, 03 Oct 2007 14:10:00 EST</pubDate></item><item><title><![CDATA[Truth-telling: Wikipedia edits now being traced]]></title><link>http://www.bloggingstocks.com/2007/08/16/truth-telling-wikipedia-edits-now-being-traced/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/08/16/truth-telling-wikipedia-edits-now-being-traced/</guid><comments>http://www.bloggingstocks.com/2007/08/16/truth-telling-wikipedia-edits-now-being-traced/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/rumors/" rel="tag">Rumors</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/politics/" rel="tag">Politics</a></p>As an avid user of Wikipedia, I've come to appreciate the unbiased and incredibly detailed information that appears there on just about any subject that can be imagined. From U.S. Civil War information to human genome research to bios on CEOs, it is all there for the reading, editing and edification of anyone with an internet connection.<br /><br />Scratch that -- did I say "unbiased?" While the power of crowds is theoretically known to <a href="http://www.forbes.com/feeds/ap/2007/08/15/ap4023544.html">produce the most accurate and historically correct information</a> (no agendas required), companies and individuals that want to tilt the balance show up and start modifying "facts" with a certain slant. Anyone can edit a Wikipedia entry, and when the black trenchcoats change something to reflect some kind of favorable position, there is generally a "truthsayer" who will change it back. Consider it a game of truth-telling "cat and mouse" for the digital age.<br /><br />Now, there are tools that allow the administrators of the website (and Wikipedia founder Jimmy Wales) to see who exactly is changing Wikipedia entries -- so that "false" edits can be tracked down to their source. Often, politicians and company execs are the ones trying to turn the tables on criticisms, but with such tracking information available from <a href="http://www.forbes.com/feeds/ap/2007/08/15/ap4023544.html">tools like WikiScanner</a> now available, will Wikipedia be more of a trusted sources for information than it has been? <br /><br />One would think that open editing accessibility would prompt massive misrepresentations, but this is not the case with Wikipedia. In fact, corporate leaders <a href="http://www.wired.com/wired/archive/15.04/wired40_ceo.html">baring all and being naked</a> is the only way many of them will survive. Twisting facts and editing entries to tilt viewpoints will ultimately lead to exposure. I won't touch political manipulation here, though that does happen. And yes, it's been exposed when it does.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/08/16/truth-telling-wikipedia-edits-now-being-traced/">Truth-telling: Wikipedia edits now being traced</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 16 Aug 2007 18:45:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.forbes.com/feeds/ap/2007/08/15/ap4023544.html>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/08/16/truth-telling-wikipedia-edits-now-being-traced/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/966877/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/08/16/truth-telling-wikipedia-edits-now-being-traced/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>inthenews</category><category>Jimmy Wales</category><category>JimmyWales</category><category>Wiki</category><category>Wikipedia</category><category>Wikipedia manipulation</category><category>WikipediaManipulation</category><dc:creator><![CDATA[Brian White]]></dc:creator><pubDate>Thu, 16 Aug 2007 18:45:00 EST</pubDate></item><item><title><![CDATA[Google universal search may bring more copyright lawsuits]]></title><link>http://www.bloggingstocks.com/2007/05/22/google-universal-search-may-bring-more-copyright-lawsuits/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/05/22/google-universal-search-may-bring-more-copyright-lawsuits/</guid><comments>http://www.bloggingstocks.com/2007/05/22/google-universal-search-may-bring-more-copyright-lawsuits/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/products-and-services/" rel="tag">Products and Services</a>, <a href="http://www.bloggingstocks.com/category/competitive-strategy/" rel="tag">Competitive Strategy</a></p>Google's unveiling of "universal search" last week meant that its search customers could now see results from web searches not only in terms of related website results, but from video and news sources as well. Previously, <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">Google</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas">GOOG</a>) had not combined search results into a <a href="http://publishing2.com/2007/05/21/is-googles-indexing-of-news-sites-copyright-infringement/">single "one-stop shop" for search customers</a> (who had to visit more Google sites). Well, that is no longer the case. Just perform a search at www.google.com and look at how the results are presented, along with the navigation at the top of your screen.<br /><br />With all the mess some news websites and companies have given Google in the past, it may get a little worse for Google now that search customers can "find" news articles and related information from news-based websites much more easily than before. Although Google News doesn't "publish" a thing, some have sued Google because it includes (not steals) content from news websites all over the web. I've never heard of an encyclopedia company being sued, nor <a href="http://www.wikipedia.com">Wikipedia</a>. But, Google is a target precisely because of how large and popular it is. Information democratization is just not in the vocabulary of some.<br /><br />Now, news stories and such have appeared in standard Google search results for quite a while now. But, with "News" being right there -- front and center -- as a search resource, will the company see more action in terms of so-called "copyright infringement"? Most likely, yes. Smart news-based websites realize that <a href="http://publishing2.com/2007/05/21/is-googles-indexing-of-news-sites-copyright-infringement/">partnering with Google is great for business</a> (when done correctly), and the "old guard" realizes that fighting off readers is probably not good for business. "Walled gardens" are being torn down and that will not stop. Google will see to that, and for the term "information superhighway" to continue meaning anything, progress needs to move forward, right?<br /><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/05/22/google-universal-search-may-bring-more-copyright-lawsuits/">Google universal search may bring more copyright lawsuits</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Tue, 22 May 2007 18:15:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://publishing2.com/2007/05/21/is-googles-indexing-of-news-sites-copyright-infringement/>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/05/22/google-universal-search-may-bring-more-copyright-lawsuits/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/901321/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/05/22/google-universal-search-may-bring-more-copyright-lawsuits/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>copyright infringement</category><category>GOOG</category><category>Google Search</category><category>Google, Inc.</category><category>Google,Inc.</category><category>GoogleSearch</category><category>information superhighway</category><category>news websites</category><category>universal search</category><category>UniversalSearch</category><category>Wikipedia</category><dc:creator><![CDATA[Brian White]]></dc:creator><pubDate>Tue, 22 May 2007 18:15:00 EST</pubDate></item><item><title><![CDATA[Online video soldiers:  not many]]></title><link>http://www.bloggingstocks.com/2007/04/18/online-video-soldiers-not-many/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/04/18/online-video-soldiers-not-many/</guid><comments>http://www.bloggingstocks.com/2007/04/18/online-video-soldiers-not-many/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a></p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/04/hitwise.bmp" />With the surge of <a href="http://finance.aol.com/quotes/goog/nys">Google Inc.</a>'s (Nasdaq: <a href="http://finance.aol.com/quotes/goog/nys">GOOG</a>) <a href="http://www.youtube.com">YouTube </a>and other online video sites, it makes sense to assume that tons of people are uploading their videos. Well, conventional wisdom isn't always right.<br /><br />According to a recent <a href="http://www.theglobeandmail.com/servlet/story/RTGAM.20070418.wgtparticipation0418/BNStory/Technology/home">study </a>from Hitwise, not many people are engaging in this activity. In fact, only 0.16% of visits to YouTube involve uploading videos. There was also a low participation rate for <a href="http://finance.aol.com/quotes/yhoo/nys">Yahoo! Inc.</a>'s (Nasdaq: <a href="http://finance.aol.com/quotes/yhoo/nys">YHOO</a>) <a href="http://www.yahoo.com">Flickr</a>.<br /><br />Although, <a href="http://www.wikipedia.org">Wikipedia </a>has attracted an active user base. About 4.6% of visits involve those who edit pages.<br /><br />I had a chance to talk to Greg Kostello, who is the founder and CEO of <a href="http://www.vmix.com">vMix </a>(an online video site). According to him:<br /><br />"I think the ratio of 100 to 1 or 25 to 1 is pretty consistent over the last ten years. Whether it's simple forums or blogs or rich media, the vast majority of people would rather consume than contribute. Creation is hard, consumption is easy. Even if you are an active contributor you probably spend a lot more time browsing than creating. Now, the goal for any site is to turn those that passively consume to active contributors. Wikipedia has done an excellent job of making it fairly easy to contribute. The key point is not really the percentage of active members that contribute. The goal is to make your site compelling to contributors. They will draw an audience. Sometimes the audience is small, sometimes large, but all content seems to draw an audience, even if it's just your friends and family."<br /><br /><em>Tom Taulli is the author of various books, including the Complete M&amp;A Handbook and the EDGAR-Online Guide to Decoding Financial Statements.</em><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/04/18/online-video-soldiers-not-many/">Online video soldiers:  not many</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 18 Apr 2007 16:48:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/04/18/online-video-soldiers-not-many/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/877159/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/04/18/online-video-soldiers-not-many/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Wikipedia</category><category>YouTube</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Wed, 18 Apr 2007 16:48:00 EST</pubDate></item><item><title><![CDATA[Time Warner pulls plug on Life: What does it mean?]]></title><link>http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/</guid><comments>http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/bad-news/" rel="tag">Bad News</a>, <a href="http://www.bloggingstocks.com/category/industry/" rel="tag">Industry</a>, <a href="http://www.bloggingstocks.com/category/consumer-experience/" rel="tag">Consumer Experience</a>, <a href="http://www.bloggingstocks.com/category/twx/" rel="tag">Time Warner (TWX)</a></p><p><img height="264" alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/03/250px-philippehalsmanlife11061959.jpg" width="231" align="right" vspace="4" border="1" />BloggingStocks writer John Ogg recently <a href="http://www.bloggingstocks.com/2007/03/26/time-is-shutting-down-life-in-print-anyway/">reported</a> on Time Warner's decision to discontinue the print publication of <em>Life</em>, which has had some of the most famous magazine covers in history, including the shot of Marylin Monroe pictured here. </p>
<p>While that magazine has been struggling (and going in and out of print) for decades, there is a certain degree of symbolism in its downfall: Once one of the most read magazines in the world <em>Life</em>, like the print media in general, has faced increased competition for internet sources. </p>
<p>The reason that it has gone out of print, ultimately, is that the Time Warner executives in charge of the magazine were unable to answer this question: <em>Why should I buy a copy of Life instead of getting similar content on the internet?</em></p><p><a href="http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/" rel="bookmark">Continue reading <em>Time Warner pulls plug on Life: What does it mean?</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/">Time Warner pulls plug on Life: What does it mean?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 28 Mar 2007 12:04:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.usatoday.com/money/media/2007-03-26-life-end-online_N.htm?imw=Y>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/861032/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/28/time-warner-pulls-plug-on-life-what-does-it-mean/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Blogs</category><category>Life Magazine</category><category>LifeMagazine</category><category>wikipedia</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Wed, 28 Mar 2007 12:04:00 EST</pubDate></item><item><title><![CDATA[Citizendium: Wikipedia 2.0?]]></title><link>http://www.bloggingstocks.com/2007/03/26/citizendium-the-wikipedia-killer/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/03/26/citizendium-the-wikipedia-killer/</guid><comments>http://www.bloggingstocks.com/2007/03/26/citizendium-the-wikipedia-killer/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/yhoo/" rel="tag">Yahoo! (YHOO)</a></p><p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/03/c.bmp" /></p>
<p><a href="http://www.wikipedia.org">Wikipedia</a> is a stunning success story. It is one of the most trafficked sites on the Web and certainly has a wealth of knowledge.</p>
<p>But, there have been <a href="http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/">problems</a>. For example, there was the former Wikipedian contributor who lied that he was a professor of theology (he was actually a college drop out).</p>
<p>Now, there's a <a href="http://www.sfgate.com/cgi-bin/article.cgi?f=/n/a/2007/03/25/financial/f114206D97.DTL">new</a> rival for Wikipedia: <a href="http://en.citizendium.org/wiki/Main_Page">Citizendium</a>. In fact, the founder of the site, Larry Sanger, is also the cofounder of Wikipedia.</p>
<p>The angle? Well, Citizendium's contributors must provide their real names as well as fact-check articles. There is also an editorial board.</p>
<p>I have some concerns though. Let's face it, who can remember a name like Citizendium? Besides, Wikipedia already has lots of mindshare and is well-embedded in <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas?tabs=quotesandnews">Google Inc.</a> (NASDAQ: <a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas?tabs=quotesandnews">GOOG</a>), <a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas?tabs=quotesandnews">Yahoo! Inc.</a> (NASDAQ:<a href="http://finance.aol.com/quotes/yahoo-inc/yhoo/nas?tabs=quotesandnews"> YHOO)</a>, and other search engines. In theory, Citizendium makes sense and addresses a need. But, it's hard to see it catching on.</p>
<p><em>Tom Taulli is the author of various books, including the Complete M&amp;A Handbook and the EDGAR-Online Guide to Decoding Financial Statements.</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/03/26/citizendium-the-wikipedia-killer/">Citizendium: Wikipedia 2.0?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Mon, 26 Mar 2007 17:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/03/26/citizendium-the-wikipedia-killer/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/860698/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/26/citizendium-the-wikipedia-killer/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Citizendium</category><category>GOOG</category><category>Wikipedia</category><category>YHOO</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Mon, 26 Mar 2007 17:01:00 EST</pubDate></item><item><title><![CDATA[Is collaborative journalism the future?]]></title><link>http://www.bloggingstocks.com/2007/03/25/is-collaborative-journalism-the-future/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/03/25/is-collaborative-journalism-the-future/</guid><comments>http://www.bloggingstocks.com/2007/03/25/is-collaborative-journalism-the-future/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/newspapers/" rel="tag">Newspapers</a>, <a href="http://www.bloggingstocks.com/category/magazines/" rel="tag">Magazines</a>, <a href="http://www.bloggingstocks.com/category/internet/" rel="tag">Internet</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/books/" rel="tag">Books</a>, <a href="http://www.bloggingstocks.com/category/media-world/" rel="tag">Media World</a></p><p>With <a href="http://zero.newassignment.net/">Assignment Zero</a>, NewAssignment.net and <em>Wired Magazine</em> are embarking on what they call "An Experiment in Pro-Am Journalism." According to the <em><a href="http://www.nytimes.com/2007/03/19/business/media/19carr.html?ref=business">New York Times</a></em>, "The idea is to apply to journalism the same open-source model of Web-enabled collaboration that produced the operating system Linux, the Web browser Mozilla and the online encyclopedia Wikipedia.</p>
<p>With the site, the lines will be blurred between journalist and audience, as people collaborate to write the news. Here's a <a href="http://zero.newassignment.net/desk">list</a> of the stories contributors are being invited to work on. This is an interesting social experiment, and I will certainly be watching the site. With readership and profitability at traditional newspapers in decline, it's clear that the future of how we get the news will be very different from the past. </p>
<p>For some interesting reading on the power of mass collaboration, check out these books: <a href="http://www.amazon.com/Wikinomics-Mass-Collaboration-Changes-Everything/dp/1591841380/ref=pd_bbs_sr_1/105-3925804-4090061?ie=UTF8&amp;s=books&amp;qid=1174275239&amp;sr=8-1"><em>Wikinomics: How Mass Collaboration Changes Everything</em></a> and <a href="http://www.amazon.com/Wisdom-Crowds-James-Surowiecki/dp/0385721706/ref=pd_bbs_sr_1/105-3925804-4090061?ie=UTF8&amp;s=books&amp;qid=1174275296&amp;sr=1-1"><em>The Wisdom of Crowds</em></a>.</p>
<p> </p>
<p> </p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/03/25/is-collaborative-journalism-the-future/">Is collaborative journalism the future?</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Sun, 25 Mar 2007 12:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/03/25/is-collaborative-journalism-the-future/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/855477/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/25/is-collaborative-journalism-the-future/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Assignment Zero</category><category>AssignmentZero</category><category>collaborative journalism</category><category>Linux</category><category>Media</category><category>Mozilla</category><category>NewAssignment.net</category><category>open source</category><category>pro-am journalism</category><category>Pro-amJournalism</category><category>Wikipedia</category><category>Wired Magazine</category><dc:creator><![CDATA[Zac Bissonnette]]></dc:creator><pubDate>Sun, 25 Mar 2007 12:40:00 EST</pubDate></item><item><title><![CDATA[Wikipedia founder to build search competitor to Google]]></title><link>http://www.bloggingstocks.com/2007/03/09/wikipedia-founder-to-build-search-competitor-to-google/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/03/09/wikipedia-founder-to-build-search-competitor-to-google/</guid><comments>http://www.bloggingstocks.com/2007/03/09/wikipedia-founder-to-build-search-competitor-to-google/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/products-and-services/" rel="tag">Products and Services</a>, <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a></p><img alt="" hspace="4" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/03/snipshot_cp1bg2vn07de.jpg" align="right" vspace="4" />Google (NASDAQ:<a href="http://finance.aol.com/quotes/google-inc-cl-a/goog/nas?tabs=quotesandnews">GOOG</a>) built a better product, and now the world's merchants are shoving money in its pockets as fast as they can. This hasn't escaped the attention of Jimmy Wales, founder of the astonishingly successful, volunteer-created <a href="http://www.wikipedia.org/">Wikipedia.</a> He has been kicking around the idea of a <a href="http://search.wikia.com/wiki/Search_Wikiap">wiki-developed search engine</a> for several years. Yesterday in a <a href="http://www.reuters.com/article/technologyNews/idUST34811320070308?pageNumber=1">Tokyo news conference,</a> he reiterated his intention to pursue the search market through his for-profit spinoff company, Wikia Inc. <br /><br />While Google is using their head-start and the cash infusion from their IPO to race into new web-based technologies ahead of other massively-funded competitors Microsoft and Yahoo, Wikia could be a different kind of competitor. Think mercenaries vs. zealots.<br /><br />Certainly Wales will have no trouble finding investors to fund such a project. In fact, he may already all he needs -- Amazon has already dumped a load of cash on his doorstep, and other investors have sent $4 million his way. Although Wikipedia operates as a not-for-profit organization, investors drool when they dream of the dollar value of the site, <a href="http://www.time.com/time/business/article/0,8599,1595184,00.html">the most often visited as a result of a Google search</a>. The traffic to Wikipedia has grown by 680% in the past two years. <br /><br />Wales has shown he knows how to organize large groups of volunteers to develop open source media. While this might be a long shot, who would have bet on a horse named Google in 1998? Time will tell if the wiki hive-mind can create something better than the highly-paid minds of the Google empire. Empires have fallen before in the face of hoards all focused on a single purpose.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/03/09/wikipedia-founder-to-build-search-competitor-to-google/">Wikipedia founder to build search competitor to Google</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 09 Mar 2007 16:47:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/03/09/wikipedia-founder-to-build-search-competitor-to-google/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/849584/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/09/wikipedia-founder-to-build-search-competitor-to-google/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>GOOG</category><category>Google</category><category>Search engines</category><category>SearchEngines</category><category>Wikia</category><category>Wikipedia</category><dc:creator><![CDATA[Tom Barlow]]></dc:creator><pubDate>Fri, 09 Mar 2007 16:47:00 EST</pubDate></item><item><title><![CDATA[Wikipedia's false promise]]></title><link>http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/</guid><comments>http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/bad-news/" rel="tag">Bad News</a></p><p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/03/wiki.bmp" /></p>
<p>From time to time, I go to <a href="http://www.wikipedia.org">Wikipedia</a> to check out some words and concepts. It seems that everything is embedded in the site. </p>
<p>But, I always double-check things. For example, a good source for this is <a href="http://www.answers.com">Answers.com</a>, which licenses its content from well-established content sources.</p>
<p>As for Wikipedia, the worldwide community has the power to make contributions. It's a powerful idea - but certainly subject to risks.</p>
<p>Well, according to a recent <a href="http://www.boston.com/business/technology/articles/2007/03/08/wikipedia_to_verify_id_of_some_writers/">report</a> from the AP, Wikipedia is now dealing with the problem. You see, a 24-year-old Wikipedian contributor said he was a professor of theology.</p>
<p>However, after some investigation, it was learned that he was actually a college drop-out.</p>
<p>So, now Wikipedia has a new rule. That is, if someone makes a claim about his or her credentials, there must be verification.</p>
<p>That certainly makes sense to me - and should help with the credibility of the site. </p>
<p>But, despite this, I'm still going to double-check things.</p>
<p><em>Tom Taulli is the author of various books, including the Complete M&amp;A Handbook and the EDGAR-Online Guide to Decoding Financial Statements.</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/">Wikipedia's false promise</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Thu, 08 Mar 2007 10:16:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/848377/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/03/08/wikipedias-false-promise/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Answers.com</category><category>Wikipedia</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Thu, 08 Mar 2007 10:16:00 EST</pubDate></item><item><title><![CDATA[2006's Top Brand? Of course, it's Google]]></title><link>http://www.bloggingstocks.com/2007/01/26/2006s-top-brand-of-course-its-google/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/01/26/2006s-top-brand-of-course-its-google/</guid><comments>http://www.bloggingstocks.com/2007/01/26/2006s-top-brand-of-course-its-google/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/goog/" rel="tag">Google (GOOG)</a>, <a href="http://www.bloggingstocks.com/category/aapl/" rel="tag">Apple Inc (AAPL)</a></p><p><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogcdn.com/www.bloggingstocks.com/media/2007/01/youtube.bmp" alt="" /></p>
<p>The online magazine, <a href="http://www.brandchannel.com/">brandchannel.com</a>, has released its 2006 survey on top brands. It should be no surprise that Google (NASDAQ: GOOG) got the top spot - even beating out Apple (NASDAQ: AAPL), which was #2.<br /><br />Then again, it helped that Google bought the super-hot brand, <a href="http://www.youtube.com">YouTube</a>. Actually, this was ranked #3 on the list.</p>
<p>As for #4, it's another upstart: <a href="http://www.wikipedia.org">Wikipedia</a>.</p>
<p>No doubt, the internet world is getting lots of mindshare. And, these top brands are fairly new companies. What's more, for companies like Wikipedia and YouTube, there was minimal advertising dollars.</p>
<p>In other words, it was really the loyal users that helped to build the brand. It's also notable that Wikipedia and YouTube rely on user-generated content.</p>
<p>You can read <a href="http://today.reuters.com/news/articleinvesting.aspx?view=CN&amp;storyID=2007-01-26T100007Z_01_L24304971_RTRIDST_0_BRANDS-GLOBAL-WINNERS.XML&amp;rpc=66&amp;type=qcna">more</a> about the brandchannel.com survey at Reuters.</p>
<p><em>Tom Taulli is the author of various books, including the Complete M&amp;A Handbook and the EDGAR-Online Guide to Decoding Financial Statements.</em></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/01/26/2006s-top-brand-of-course-its-google/">2006's Top Brand? Of course, it's Google</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Fri, 26 Jan 2007 12:54:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.bloggingstocks.com/2007/01/26/2006s-top-brand-of-course-its-google/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/743042/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/01/26/2006s-top-brand-of-course-its-google/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Brands</category><category>Wikipedia</category><category>YouTube</category><dc:creator><![CDATA[Tom Taulli]]></dc:creator><pubDate>Fri, 26 Jan 2007 12:54:00 EST</pubDate></item><item><title><![CDATA[Microsoft angers Wikipedians]]></title><link>http://www.bloggingstocks.com/2007/01/24/microsofts-angers-wikipedians/</link><guid isPermaLink="true">http://www.bloggingstocks.com/2007/01/24/microsofts-angers-wikipedians/</guid><comments>http://www.bloggingstocks.com/2007/01/24/microsofts-angers-wikipedians/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.bloggingstocks.com/category/other-issues/" rel="tag">Other Issues</a>, <a href="http://www.bloggingstocks.com/category/msft/" rel="tag">Microsoft (MSFT)</a>, <a href="http://www.bloggingstocks.com/category/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.bloggingstocks.com/category/columns/" rel="tag">Columns</a></p><p>Microsoft Corp. (Nasdaq:<a href="http://finance.aol.com/quotes/microsoft-corporation/msft/nas">MSFT</a>) has angered the Wikipedians by offering to pay someone to correct what it says was wrong information on the <a href="http://money.aol.com/news/articles/_a/microsoft-offers-cash-for-wikipedia-edit/20070124061909990001">site.</a></p>
<p>The company took this route - which the Wikipedia says is very, very wrong - because it says that it wasn't able to get the wrong information corrected by Wikipedia volunteers. To add insult to injury to the world's largest software company, the offending information was about open source software.</p>
<p>Setting aside whether Microsoft's complaint was legitimate or not, I find Wikipedia's response really odd. The Associated Press quotes founder Jimmy Wales as saying that "the proper course" for Microsoft would have been to commission a white paper, post it on an outside Web site and link it to a Wikipedia discussion forum.</p>
<p>"It seems like a much better, transparent, straightforward way," he told the AP.</p>
<p>Really? It seems like this would just cause more arguments from people wondering why Microsoft is trying to influence the Wikiepedia. Moreoever, why should someone have to go through all of that trouble to correct information that's wrong. It seems unfair.</p>
<p>Remember what happened to <a href="http://www.usatoday.com/news/opinion/editorials/2005-11-29-wikipedia-edit_x.htm">John Siegenthaler</a>? Someone added to his Wikpedia biography that the one-time assistant attorney general was implicated in the assassinations of both John and Robert Kennedy. That bogus information was removed but it underscores the notion about not believing everything you read.</p>
<p>In other Microsoft news, the company signed basketball star <a href="http://money.aol.com/news/articles/_a/lebron-to-appear-in-microsoft-ads/20070124062109990001">LeBron James</a> to promote Windows Vista.<br /></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.bloggingstocks.com/2007/01/24/microsofts-angers-wikipedians/">Microsoft angers Wikipedians</a> originally appeared on <a href="http://www.bloggingstocks.com">BloggingStocks</a> on Wed, 24 Jan 2007 08:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://money.aol.com/news/articles/_a/microsoft-offers-cash-for-wikipedia-edit/20070124061909990001>Read</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/01/24/microsofts-angers-wikipedians/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/forward/741563/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.bloggingstocks.com/2007/01/24/microsofts-angers-wikipedians/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>microsoft</category><category>open source software</category><category>OpenSourceSoftware</category><category>software</category><category>user generated content</category><category>UserGeneratedContent</category><category>wikipedia</category><dc:creator><![CDATA[Jonathan Berr]]></dc:creator><pubDate>Wed, 24 Jan 2007 08:00:00 EST</pubDate></item></channel></rss>
